Industry News 8/9/2012

EMP: Jim Keefe Joins Bicycle Leadership Conference Management Team

Jim Keefe Joins Bicycle Leadership Conference Management Team
Keefe will lead attendee marketing and corporate sponsorship programs

Bicycle Leadership Conference (BLC) announces new addition to its Management Team.

Jim Keefe, CEO of Conference Results llc, has joined the BLC Management Team to oversee and develop attendee marketing and corporate sponsorship programs. The BLC is an annual executive-level conference presented by the Bicycle Product Suppliers Association (BPSA). The Sea Otter Classic serves as host for the conference.

"I am pleased to join BLC as well as the leading industry suppliers at BPSA to continue to develop what's become a 'must attend' for the bicycle industry's senior executives," Keefe said. "It's an exceptional forum that provides the opportunity to hear what's on the minds of industry suppliers, as well as network with peers as we collaborate to grow the bicycling market."

"The BLC has significantly grown in content and attendance over the past few years. We look forward to working with Jim to help us take the BLC to the next level," said Frank Yohannan, BLC director.

Keefe has over 17 years' experience in the development and launch of conferences and trade shows spanning several market sectors ranging in size from "C-Suite" Executive Roundtables to global city-wide events. He is a cycling enthusiast and a member of the League of American Bicyclists, Rails-to-Trails conservancy, Queen City Bike, and NBDA. In addition, he supports Bikes Belong and

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