Industry News 10/30/2012

B$Z: Mountain High Launches New Action Sports Video Service

Mountain High Launches New Action Sports Video Service

Mountain High is proud to announce the launch of its new action sports video service provided by FrostByte Video.  Proprietary, patent-pending technology automatically captures you on the mountain then edits your clips, adds music, and creates a personalized movie that can be shared with family and friends. 

How does it work? Each skier picks up a GPS-enabled armband before they hit the slopes. Strategically placed video cameras then capture your day both on the runs and in the terrain park.  At the end of the day, simply return your armband and the system generates an individual, personalized movie.

Says Rick Korfin, CEO of FrostByte Video, "We are very excited to partner with Mountain High, our first area to launch this revolutionary video production system. It’s going to be a huge hit with the resort’s customer base providing personalized movies without the editing and downloading required by helmet cams. We are confident that this partnership will truly be a win-win for both companies."innovative ways to increase two critical metrics: skier visits and yield.  FrostByte Video provides a completely new revenue stream for ski resorts.  This service also drives viral marketing programs via compelling video content which increases the resort’s social awareness.  And the best part is FrostByte Video installs and operates the system at no cost to the ski resort.