Industry News 7/1/2013

B$Z: dizm Eco Eyewear Kicks off Indidgogo Crowdfunding Campaign

Eco-Conscious Southern California Performance Eyewear Company Seeks Investment to Expand Product Line of Biodegradable Frame Sunglasses
Press Release from dizm Eco Eyewear

Hermosa Beach, CA – (July 1, 2013) – Dizm Eco Eyewearis kicking of an Indiegogocrowdfunding campaign aiming to update manufacturing processes to lower costs while also expanding the product line.  Dizmoffers an industry-first: a full line of fashionable, performance sunglasseswith 100% renewable and biodegradable frames.  With designs rooted in Southern California outdoor lifestylecontemporizingtimeless fashion, Dizmcurrentlycarriessix styles for men and womeneach alsoutilizingpolarized lenses with 100% UV protection.

Check out dizm brand ambassador and pro skateboarder Tosh Townend in the introductory video and the great rewards offered on Indiegogo. Learn more about Dizm, our eco-conscious line and purchase directly at dizmeyewear.com.

With a successful Indiegogo campaign, dizm will invest in tooling to add a line of injection-molded glasses featuring the same performance and biodegradable frames ata lower price point.  The $12,000 goal allowsdizm to tool the existing collection of six styles, while each additional $2,000 raised allows dizm to design more pieces and expand our collection.

Dizm Eco Eyewear sunglass frames are handmade with RB Cellulose Acetate that is a 100% renewable, recyclable, biodegradable and compostable plant-based materials: cotton, wood and palm oil.  With the appropriate environmental conditions, the frames will decompose into water, carbon dioxide and biomass.

About dizm
Dizm strives to become a leader in stylish, functional, sustainable eyewear such as the dizm Eco Eyewear line featuring biodegradable sunglass frames and designs rooted in our Southern California outdoor lifestyle.  Dizm promotes an approach to life that is responsible towards Earth and community through such programs as dizm Dayz, which rewards taking a short 5 minutes of one’s day to participate in environmental and socially conscious acts.

Learn more about dizm Eco Eyewear, dizm outdoors ambassadors and buy directly fromdizmat dizmeyewear.com. Please follow our happenings on Facebook, Twitter & Instagram.