Industry News 12/11/2013

EMP: Outdoor Research promotes Dave Mahoney to VP of Sales

Prior to his role on the executive team, Mahoney served for five years as OR’s Director of Commercial Sales
Press Release from Outdoor Research

SEATTLE, Wash. – Outdoor Research this week promoted Dave Mahoney, its Director of Commercial Sales for the past five years, to VP of Sales.

In his new role on the company’s executive team, Mahoney will direct all commercial sales efforts in North America, as well as oversee global commercial sales outside of Europe. European sales will continue to be managed by Maurice Brenninkmeijer, who oversees Outdoor Research’s European headquarters in Switzerland.

Before joining the Outdoor Research team, Mahoney worked for several years as the Director of Sales for Cloudveil. Prior to that, he held a number of sales positions within the outdoor industry, including key account sales manager for EJ Footwear and working as a sales rep in the Rockies. He also managed an outdoor retail shop in Winter Park, Colo., for several years. 

“Dave brings a wealth of experience to the job, both in his time here and elsewhere,” said Outdoor Research President Ken Meidell. “I have known Dave for many years both personally and professionally. His combination of experience, work ethic and passion for the sales process made him an easy choice for this role.” 

Mahoney takes over the VP role effective immediately.

“I look forward to contributing to the ongoing global success of Outdoor Research through improved sales strategies, better brand awareness and continued partnering with all those who have driven the brand to where it is today,” he said.

About Outdoor Research
Outdoor Research® is Designed by Adventure®. We provide Innovation and Inspiration for the Relentless Adventurer. Based in Seattle – with in-house manufacturing and prototyping capabilities at our company headquarters – Outdoor Research was founded in 1981 after a failed piece of gear on an Alaskan climbing expedition inspired ideas for a better design. Ever since that first product, the X-Gaiter, put Outdoor Research on the map, we have been dedicated to building better outdoor apparel, gloves, hats and an array of other outdoor accessories informed by real-world testing. We develop innovative, functional, bomb-proof products that are beautiful in their simplicity. Design abides by the maxim ‘make it better, not just new or different,’ and our gear is backed by our Infinite Guarantee®. We listen, value and empower each other and our fellow adventurers – we invite input from our customers, athlete ambassadors and the International Federation of Mountain Guides Associations Test Team. We’re independent, letting us strive to provide the best value to our customers, not shareholders. We are committed to our core sports: alpinism, rock and ice climbing, hiking, backpacking, paddling, trail running, and skiing. We’re growing, as a company and as individuals. And we’re having fun along the way.