Industry News 12/13/2013

GEAR: Recon Introduces Deep Social Integration in Ground-Breaking Heads-Up Displays

Latest software update, combined with updated apps for iOS and Android, enables industry-leading social media capability.
Press Release from
Recon Instruments

13 December 2013, Vancouver – Recon Instruments, the award winning technology company behind the world’s first consumer Heads-up Displays (HUD) for sports, is pleased to announce full Facebook social media integration with Snow2.

Harnessing the power of Recon’s recently released Snow2 HUD technology, this innovative integration enables users to share performance stats in real time – including ‘best ever’ stats for speed, vertical descent, distance covered and more -- directly and automatically to Facebook, while on the slopes.  Additionally, this new software release offers the first ever two way communication between a HUD and social network, as once the user enables social posting, they will be able to see likes, comments and messages from their friends, direct-to-eye, in the users Snow2 HUD.

These new features will be available to consumers on December 18, after updating to Recon OS 3.2 at

To enable these new social features Recon have also bought significant updates to both iOS and Android mobile apps, which will also be released on December 18. Through the combination of Recon OS 3.2 and the updated mobile apps, this entirely new suite of social media engagement is accessible for Snow2 users. This being the first of many social integrations.

“Facebook is the largest and most pervasive social media platform available and our first choice for integration into our heads-up displays,” said Shane Luke, Chief Product Officer for Recon Instruments. “The new version of our OS combined with apps for iOS and Android, represents a significant advancement in user experience for our customers.”

About Recon Instruments
Recon Instruments is a world leader in Heads-up Display (HUD) technology for sports and activity-specific environments. Founded in 2008, Recon’s award winning multi-patent and patent-pending technology platform integrates a Heads-up Display with a state-of-the-art micro-computer and sensor suite. The company has shipped over 50,000 units of its heads up displays for snow sports. Recon’s HUDs run an operating system with an open SDK to empower developers to create apps for an endless variety of sports, social and contextual cases. With worldwide distribution and partnerships with leading technology and optics companies, Recon continues to define and evolve the HUD category. For more information, visit