Industry News 3/12/2014

WEB: Detour by Backcountry.com Will Change the Way You Explore

Detour by Backcountry.com Will Change the Way You Explore
Ditch the guidebook. Hire a local.

Press Release from Backcountry.com

PARK CITY, Utah (March 12, 2014) – Your next adventure is waiting and it won’t be anything like your last.

Detour by Backcountry.com is a new outdoor adventure marketplace that connects you with professional outdoor guides. Detour lets you quickly and easily hire local, professional guides across the U.S., so you can enjoy the best skiing, climbing, mountain biking, hiking, fly fishing and more. Effortlessly browse more than 100 outdoor adventures and book your trip with just a few clicks. It doesn’t get any easier to lock in your next big adventure.

“Our passion at Backcountry is to be at the center of our customers’ outdoor lives by providing savvy gear advice and helping enthusiasts get to the goods,” said Jill Layfield, CEO at Backcountry.com. “Detour sets our brand apart by offering tailored, locally-guided excursions that are unique and unrivaled. It provides a sense of exploration in an entirely new format, with skilled and knowledgeable guides leading guests to lesser-known powder stashes, crags, singletrack and off-the-beaten-path hiking destinations around the country.”

Detour currently offers trips in Utah, Colorado and the Northeast. With a focus on delivering a compelling selection of adventures within each region, Detour plans to add more guides and outfitters on a weekly basis. Going forward, Detour will expand into more states including California in the near term—with Wyoming, Montana and Idaho to follow.

Unlike other adventure services, Detour lets you tap into local guides with the inside knowledge to help you experience the best an area has to offer. All guides are insured professionals, so you can rest assured that you're in the hands of experts who have spent countless hours mastering their craft. Each Detour trip is outlined in detail with a trip description, itinerary, gear list, guide bio and trip images so you know what's waiting for you. 

For more information, visit: detour.backcountry.com

Interested in becoming a guide? Here's how to get involved: detour.backcountry.com/become-a-guide  

About Backcountry.com
Backcountry.com is the largest online specialty retailer of premium outdoor gear for one simple reason—we get it. Through the quality and breadth of our products, the ease of use of our site, the knowledge and empowered service of our Gearheads, the lightning speed of our fulfillment and the shared gear knowledge of our community, we enable our customer’s passions because we share them. With seven specialty stores: backcountry.com, dogfunk.com, Competitive Cyclist, SteepandCheap.com, WhiskeyMilitia.com, chainlove.com and MotoSport.com, we ensure we always have the gear to fuel your next adventure. Get stoked at
http://www.backcountry.com.