Industry News 3/31/2014

B$Z: Kona Brewing's Castaway IPA Debuts on the Mainland

Kona Brewing's Castaway IPA Debuts on the Mainland
Kona's longtime Hawaiian favorite makes its way ashore April 2014

Press Release from Kona Brewing Co.

Kailua-Kona, Big Island of Hawaii…Kona Brewing Company has announced that Castaway IPA, a longtime local favorite at Hawaii pubs and restaurants, will be coming ashore to the U.S. mainland beginning April 14, 2014. The Hawaiian-style IPA will be available in 12oz bottles and on draught in major Kona markets across the U.S.

Castaway IPA pours copper-colored with touches of tropical mango and passion fruit and bold, citrusy hops. It’s balanced by rich caramel malts and has a clean, crisp finish. This new Hawaiian-style IPA will join year-round Kona favorites Longboard Island Lager, Big Wave Golden Ale, and Fire Rock Pale Ale.

Said Kona Brewmaster Billy Smith: “IPAs are one of the fastest-growing segments in today’s craft beer industry, and we think mainland craft beer lovers will appreciate how distinctive Castaway is from many current IPA offerings. The citrus, tropical and mango influences combine with what you’d expect from a typical IPA to create a drinking experience that takes you back to the islands.”

Castaway IPA specs:
Style: Hawaiian-style IPA
ABV: 6.0%
Bitterness: 55 IBU
Hops: Galaxy, Citra, Simcoe, Millennium
Package: Six-packs of 12oz bottles and on draught
Release date: April 14, 2014

About Kona Brewing
Kona Brewing Company was started in the spring of 1994 by father and son team Cameron Healy and Spoon Khalsa, who had a dream to create fresh, local island brews made with spirit, passion and quality. It is a Hawaii-born and Hawaii-based craft brewery that prides itself on brewing the freshest beer of exceptional quality, closest to market. This helps to minimize its carbon footprint by reducing shipping of raw materials, finished beer and wasteful packaging materials. The brewery is headquartered where it began, in Kailua-Kona on Hawaii’s Big Island. For more information call 808-334-BREW or
www.KonaBrewingCo.com.