B$Z: Jones Snowboards Partners With SASS Global Travel on Splitboard Demo Program
Jones Snowboards Partners With SASS Global Travel
on Splitboard Demo Program
“We are thrilled to support SASS’ efforts to inspire new backcountry riders and educate them about both splitboard skills and safe backcountry travel techniques."
Press Release from Groundswell PR
Truckee, CA (July 15, 2014) - Snowboard brand Jones Snowboards has partnered with adventure travel company SASS Global Travel to offer splitboard clinics using Jones’ splitboards on SASS snowboarding programs in Argentina and Japan.
For the past ten years, SASS Global Travel has offered one of the premier guided backcountry snowboarding experiences in the world at their flagship SASS Argentina program based in Bariloche, Argentina. Taking advantage of full-on winter conditions in the Andes Mountains during the North Hemisphere summer, SASS’ Argentina camp is an all-ages guided program that offers a rare opportunity for dedicated snowboarders to ride incredible backcountry terrain in August and learn critical backcountry skills such as avalanche awareness and splitboarding from SASS professional coaches like Jones Snowboards’ Ambassador Guide Chris Coulter. For 2014 and beyond, all splitboard clinics taught at SASS Argentina and the new SASS Japan program will feature Jones Snowboards’ award winning splitboard models including the Solution and the new Explorer.
“Introducing people to the backcountry is our specialty at SASS and teaching our clients to splitboard is the perfect way for us to help them take their backcountry snowboarding to the next level,” said Pete Connolly, SASS Brand Manager and SASS Argentina Mountain Operations Manager. “We’ve always had the terrain and the personnel dialed in, now with this partnership with Jones Snowboards we have the ultimate splitboards for our clients as well.“
Jones Snowboards’ Solution splitboard was designed by freeride snowboarding legend Jeremy Jones and is the best selling splitboard in the world; renowned for it’s performance and versatility in all terrain and snow conditions. The 2015 Explorer is a new Jones splitboard design made for aspiring backcountry riders and crossover freestyle riders who demand a hard charging board that’s still playful and forgiving. The Jones splitboard demo fleet available to SASS clients includes men’s and women’s Solution and Explorer splitboards in several sizes.
“We are thrilled to support SASS’ efforts to inspire new backcountry riders and educate them about both splitboard skills and safe backcountry travel techniques,” said Seth Lightcap, Jones Snowboards Marketing Director and Team Manager. “SASS’ Argentina and Japan programs will be an incredible demo opportunity for riders to experience the unmatched performance of our splitboards in unique and world-class backcountry snowboarding destinations.”
For more information about SASS Global Travel and SASS Argentina and Japan snowboarding programs:
For more information about Jones Snowboards:
Jones Snowboards, founded by legendary big mountain rider Jeremy Jones, has crafted the ultimate quiver of freeride boards and backcountry packs that reflect not only Jeremy’s passion for the sport, but also his demand for performance, durability and sustainability. Jones boards are made in Austria, using the highest quality and most sustainable materials possible. Jones is a proud supporter of Protect Our Winters, 1% for the Planet, Brands For Goods and Green Room Voice.
About SASS Global
SASS Global Travel (SASS = Surf and Snow Sessions) is an action sports adventure travel company devoted to providing the best travel experiences that give participants a platform to take their skiing, riding or surfing to the next level in some of the globe’s premier locations. SASS is best known for their flagship SASS Argentina program based in Bariloche, Argentina but also offer a snow experience on the island of Hokkaido in Japan and a surf experience based out of their global offices at the Rincon Surf School in Puerto Rico.