Industry News 7/26/2014

SURF: International Surfing Association Welcomes Madagascar

International Surfing Association Welcomes Madagascar

 

The International Surfing Association (ISA) announced today a new Member Federation. Madagascar has become the 86th country to gain full Membership taking the number of ISA Members in Africa to 14 and further driving the expansion of the sport on this important continent.

A sport imbued with youthful values and energy, Surfing is also a 22 billion dollar business that revolves around the youth demographic and sport lifestyle. With Africa's extraordinary and expansive coastlines and the ease of access to waves, the ISA has made the expansion of the sport in Africa a major priority in order to grow Surfing and also to help stimulate local economies and assist with social development.

The ISA's global expansion, with a goal of reaching 100 Members during 2015, is part of an overall strategy to demonstrate the sport's universality and appeal with the ultimate objective of inclusion in the Olympic Program.

Madagascar is perhaps one of the world's best kept Surfing secrets. Despite being the fourth largest island in the world with a wealth of great surf breaks, it has remained largely untouched by the Surfing community. The ISA's guidance and sustainable development initiatives in the local community can lead to an increase in job creation, a boost in the tourism industry and the introduction of youth mentoring schemes and community health programs.


Madagascar joins the ISA as its 86th Member Nation. Photo: John S. Callahan