B$Z: K2 Skis Partners with Slopestyle Phenom Maggie Voisin
K2 Skis Partners with Slopestyle Phenom Maggie Voisin
Impressive 2014 season lands Voisin a spot on K2’s elite pro team
Ski industry leader K2 Skis is proud to announce that slopestyle superstar Maggie Voisin will be joining the K2 family. Voisin is the future of freeskiing; at just 15 years old she is already one of the top women slopestyle skiers in the world. Now that Voisin has teamed up with K2 she will have both the support and the innovative ski technology she needs to continue progressing the sport.
“I am extremely excited to have Maggie join the K2 family and the Ski Alliance,” said Alyssa Clark, K2 Skis’ Marketing Coordinator and Women’s Ski Team Manager, who grew up in the same small Montana town as Voisin. “Not only does she exceed her age with her talent on snow, Maggie is also very mature for being just fifteen. She has a carefree, fun personality, which is a necessary ingredient to being a part of the K2 crew. There are big things to come from Maggie and we couldn’t be more stoked to support her on her journey!”
Maggie Voisin, who grew up in Whitefish, Mont., began her ski career as part of the local race team at Whitefish Mountain Resort. Pressure from her brother led Maggie to change her focus to freestyle, and since she made the switch she has accumulated an impressive number of major awards while garnering international recognition.
When Voisin arrived on the freestyle skiing scene two years ago she immediately made waves by winning the women’s slopestyle competition at the 2013 Association of Freeskiing Professionals World Championships in Whistler, B.C. Her first competitive season was so impressive that ESPN named her Rookie of the Year in 2013. During Voisin’s 2014 season she became the youngest skier to ever medal at the X Games when she took home the silver in slopestyle. Voisin was named to the inaugural U.S. Olympic slopestyle team, and if not for an ankle injury that sidelined her during the games she would have been the youngest American to compete in the Olympics since 1972.
"I couldn't be happier to be joining an amazing company like K2,” said Maggie. “They have always shown a really strong commitment to women's skiing and I absolutely love their skis. I can't wait to get my new K2 gear on the snow this season!"