Back to News

Mike's Mash | May Part 1

June 3, 2010

Mike's Mash Up
Michael Akira West is the Owner and Creative Director of 686 Technical Apparel. The following are some of his experiences inside and out of the industry across the globe.  *Add Comments at Bottom of Page!

Updates on the New Headquarters
May 14, 2010

We're well into the first month of our major remodel for the new headquarters in L.A. On a past Mash, I showed you some before and after hits. As of now, we've taken down all the drop ceilings and pulled out the electrical, carpet, and drywall. We're now down to the studs (some studs that is). Oops, I haven't told you what my plans are yet. Well, I'm basically gutting it all and taking out everything. Instead of doing the traditional "demo" and tearing it all out in a few days, I'm going to take it apart, bit by bit, so things can be reclaimed into something else that I dream up. It's a long, lengthy process that involves way too many people, businesses, city approvals, time and money. This is where my office will be. These studs are coming down now and will not be going back up (yet).


See all these tubes? They're here to make sure the air quality standards are up to par with the reclaim process.


This is the back of our main office building that will house the gigantic, 20 foot high art wall. Stay tuned.


Ditch the Spare Tire
May 13, 2010 

I think I would forgo the spare tire and take one of these instead. How about you?

Thanks Jenn
May 12, 2010

We all get together for a lunch meeting once a month on Wednesday. Since we're one big family, every time we meet there's some sort of announcement from "It's my birthday" or "I'm going on vacation" or "I'm getting married" or "I'm pregnant." Typically, I 'm the last one to find out what's going on here, but not today. Our long time sales soldier for 10 years, hailing from Eastern Canada, Jenn (in the red top), is leaving the family. Considering we helped make her "legal" , I can understand why she now wants to get the heck out of here and explore what else this country has to offer. (Just kidding.) She's actually going to follow her family path to the nursing field and really do some good. We're all cool with it, even though we're gonna miss her quirky take on things.

Today we've made some little sweets for you.


These are some tasty little things.


Best of luck wherever your future takes you, Jenn!


May 11, 2010

I'm a big fan of people who turn an idea into a reality. It doesn't really matter what it is, but when it comes to artists who make the transition into sculpting, I'm even a bigger freak. Pakistan native, Ryan Johnson, is one example of what I'm talking about. Having just come off of his solo show, Watchman, he now resides in Brooklyn. Next time you're back east, check it.

I think this is what I'm going to feel like when I get old.


What time is it?


My favorite.


Check it from the side.


More Sightings
May 10, 2010

We get lots of random things through the mail, both physically and electronically. For some reason, heads like to send us the most interesting things. Here are just a few.

Computer Typos


M to the M



What's in Store
May 7, 2010

If you haven't already noticed, I'm not always the best when it comes to answering people's questions, or that is, giving interviews. It's not that I don't like to give them because I actually find them to be quite fun and thought provoking, but it is usually my nature to do things rather than talk about them. This may be a little surprising since I have this "Mash Up" blog (that I hear people actually read). In the end, I do appreciate heads being interested. If this peaks your interest further, here's what's in store for our future... and check out MODA 3’s site to see what I had to say.

2010 utah backcountry

The Worst finales
May 6, 2010

You know that I had to also bring up a few that I think were the worse T.V. finales. These probably vary more than the best ones, but here are a few that I think are around the bottom of the barrel.

Beverly Hills 90210
I must admit that I watched this thing back in the day, maybe because it was during the time I was in high school or because it was filmed at Torrance High where I skated at night. I just don't get it though, I mean sure, no Brenda, because that probably would have been pretty scary, but who wouldn't have wanted to see that? Donna and David's wedding was no surprise. Kelly reuniting with Dylan was, but who really believed that would have lasted for more than a week or two?

The X-Files
This was a pretty damn good series, but it kind of got weird towards the end. David Duchovny came back to end the series, but the answers fans had been anticipating for nine seasons weren't exactly forthcoming.

You knew I was going to bring this up and I don't have to tell you why-- just check it out for yourself.

The ultimate portrait of a middle class family in middle America had to come down to this? In the finale, Roseanne's voice-over revealed that the entire series was a novel she'd written after Dan died of a heart attack. (Do I smell a Newhart knockoff?)

The Best Finales
May 5, 2010

I use to watch a lot of T.V. back in my day, that is, before the internet, iPod, Wii and just about everything else in the e-age. I got pretty involved with some of these shows as they were so good, but like all good things, they eventually come to an end. The following are a few that I believe were some of the best finales ever. Let me know what you think.

Newhart (1990)
After Dick gets beaned by a golf ball, he wakes up next to his T.V. wife, Emily (Suzanne Pleshette), and realizes his life as a Vermont innkeeper was all a dream or actually a nightmare. It was a great way to show Dallas the door, who recently tried to pull a fast one and was twice as funny while doing it. Oh, and we also got to hear Daryl speak for the first and last time.

M*A*S*H (1993)
Sure, the ending was a bit hokey, even the title "Goodbye, Farewell and Amen" was just a condensed way of saying "get out the tissues unless you're a heartless bastard." Well, let's face it, if you were away at war and the whole thing was declared over, wouldn't you cry like a baby?

The Wonder Years (1993)
The show ends with that Daniel Stern voice-over informing us that the dad dies fairly soon after, the mom goes on to become a business big-wig, brother Wayne goes into the family business, sister Karen has a baby, and Kevin keeps up with Winnie even after all of her years studying in France. In fact, he is there to meet her upon her return with his wife and new son.

Quantum Leap (1993)
This is one of my favorite T.V. shows of all time. Sam Beckett, the time traveler who rights wrongs by leaping into other people's bodies, wanders into a strange bar where everyone is oddly similar to the people he had previously leaped into while the bartender just might be God. The episode wasn't initially intended to be a series finale, but changes made in the editing room somehow allowed the series to go out on a high note, even if it really didn't answer any of the lingering questions from the Quantum Leap experiment. Maybe that's because there weren't any answers to be given?

One Nighters
May 4, 2010

I haven't been here for a while, but what the hell! I went camping over the weekend and I have to tell you something - it was fun! The thing about camping is, if you do it, you really have to do it all the way; I mean with tents, sleeping bags (don't cheat and bring a mattress), no showers, and of course, good friends and good vibes. Here's a view from the top. Don't forget your boards.


Ground zero.


What's camping without these things...


or these things. I want S'MORES!


Thanks for a swell time fellas.


Rider Duties

May 3, 2010

Ride, film, ride, interview, travel, ride, travel, film, get injured, heal, ride… these are some of the general happenings for our global team. Since Marco is in town from Germany, he’s also got a few other duties he needs to take care of. First off, let's go over the new 2011-2012 line so you can design your own colorway. (We just have to get these black boxes out of the way first.)

011 copy

Ok, now we’re putting you to work. Please sign these posters for Europe and write something goooood!


Get some MOREBOARDS in Austria, will you...


One down, three hundred more to go.


View Previous Post & Comments
April 2010: Part 1
April 2010: Part 2
March 2010: Part 1
March 2010: Part 2
February 2010