B$Z: Spread The Shade - Every Pair Of Lucid Eyewear Sunglasses Sold Helps A Child In Need
The Deadly Problem:
In Africa, a child dies from malaria every minute. The African communities most effected by this terrible disease are often the poorest and a majority of the children are under five years old. These two factors lead to a perpetual cycle of young children dying do to a lack of resources to buy protective nets.
The Seemingly Simple Solution:
Each child needs a long lasting insecticidal net (LLIN). It’s Lucid's goal of spreading the hope of a child’s future with the protective shade of sleeping net. A simple sleeping net is the most effective means of preventing mosquito bites and the malaria disease.
Why Is This Happening?
More Nets Are Desperately Needed
780 million people are at risk and need access to LLINs. Currently only about 66 out of 150 million bed nets needed each year are being delivered.
Mostly Children Are Dying
More than one million people die from malaria each year and 70% of those are children under the age of five. It’s also the number one killer of pregnant women.
The Poverty & Malaria Link
The highest rates of malaria are present in communities existing in extreme poverty where many families live on less than $1.25 per day.
How Spread The Shade Works:
1. Caring & Giving
Working directly with the Kedesh Orphanage in Mozambique, Africa, we will supply our protective sleeping nets to children in need.
2. Continued Support
Our goal is to partner with hundreds of orphanages around the world and to provide continued support and education as this program grows.
3. The Hope of a Future
Together with our customers, we give each of these children a protective sleeping net and with it the hope of a future.