Industry News 1/4/2015

EMP: Kirkwood Resort Development Selects KPS3 as Strategic Marketing Partner

Kirkwood Resort Development, the real estate development organization for Kirkwood Mountain Realty, has selected KPS3 Marketing, a full-service marketing and digital communications firm, as its marketing communications partner. KPS3 will immediately begin the development of a strategic marketing plan for Kirkwood Resort Development, including the launch of Timber Creek townhomes, creating and implementing the advertising and direct marketing recommendations, creating and executing the public relations and homeowner engagement plans, and developing the enhanced web and digital marketing program. The ultimate goal will be to assist Kirkwood Mountain Realty in aggressively and successfully marketing homes in Kirkwood’s new developments as well as homes on the market for re-sale.

“We selected KPS3 for their capabilities and experience in all facets of marketing, and their proven work for clients in tourism, ski and real estate,” said Peter Forsch, CEO of Kirkwood Resort Development. “We have the best mountain, an authentic, natural location and a renewed plan for real estate development that makes Kirkwood an outstanding choice. You can’t deny it’s all with a true sense of community, which makes it a great location for a first or second home.”

Kirkwood Resort Development is the real estate development company for Kirkwood Mountain Realty, and played an integral role in the development, creation and operation of the Kirkwood Mountain Resort and the community of Kirkwood. Kirkwood Resort Development plans, markets, builds, sells and manages projects in the Kirkwood region. 

Kirkwood Resort Development will soon open Timber Creek townhomes, Kirkwood’s premier modern mountain retreat in the heart of Timber Creek Village. The townhomes will be in a ski in/ski out location, and feature a sustainable design with built-in smart technology. Homeowners will enjoy contemporary living, energy-efficient features and be able to control heating, lighting, smoke and fire alarms and alerts, appliances, entry, security and video cameras from smart phones and computers.

KPS3 was founded by Stephanie Kruse in 1991 in Reno, Nev., and has the capacity and experience to provide a full range of services, from market research and brand analysis and strategy, to crisis communications and community outreach, to website and mobile application design and development. The company also has decades of experience in the more traditional services of advertising, media buying and public relations for a variety of client industries.