EMP: HOLDEN Retools US Sales Team with New Rep Additions
The Midwest continues to be managed by longstanding HOLDEN rep Peter Harvieux. “It’s an honor and a pleasure to work with Peter. He is truly HOLDEN family, and his hype, stoke, and patience for the brand over the years has been nothing but impressive,” said Phillips.
HOLDEN’s East Coast retailers will now be supported by the highly knowledgeable Joe Cerina (New England) and fired-up Eddie Opat (Mid-Atlantic).
In the Northwest, snow-sports sales rep Dan Sorcinelli will use his valuable skills to represent HOLDEN in WA, OR, ID, MT, and AK. With copious years of experience, Dan is a welcomed addition to the HOLDEN family. "It’s an honor to join the HOLDEN Team. I’ve always loved the style and the story of the brand, and I’m looking forward to spreading those messages in the NW,” said Sorcinelli.
Further south and west, Sara Mehlhaff, Stephanie Vollmers and their agency, Little Nightmares, will now be overseeing the California, Nevada, and Arizona regions. “We are stoked to be a part of such a quality brand making quality product!” said Mehlhaff.
Since inception, HOLDEN has pursued a singular goal: to create products that make people happier and healthier in the pursuit of a life well led. The in-house staff and the above sales force are dedicated and focused on delivering high quality, eco-friendlier outerwear with progressive styling, fabrics, and fits, while also staying devoted to providing great retailer and customer service and assuring timely product deliveries.