Industry News 3/4/2015

VIDEO: The LIFERS Project | The Seasons Collection | Snow | Week 1

Today, Cadillac and professional photographer Matt Alberts released the first video recap for The Seasons Collection, summarizing all that happened as the team kicked-off the yearlong journey across the continental US. 

Using wet plate photography as well as digital photography and video, Matt has set out to find and document LIFERS; the passionate lives they live, and the seasons and sports that inspire them. The video above features interviews and highlights from the first week of the SNOW program, and stars Bobby Meeks (DC Shoes) and other well-known enthusiasts hitting the slopes of Colorado.