Industry News 4/7/2015

B$Z: Competitive Cyclist & Strava Partner to Unveil ‘You Ride…We Pay’ Program

Ride your bike, earn cash – it’s that easy. The time has come to be rewarded for your sweat, hard work, and long hours in the saddle spinning, and today premier online retailer of specialty cycling gear Competitive Cyclist and cycling app Strava have partnered to offer cyclists a first-of-its-kind incentive program aimed at putting some dough in your chamois just for pedaling.



With the mantra ‘You Ride. We Pay,’ the program inspires cycling enthusiasts to get out and ride more. By syncing your Competitive Cyclist and Strava cycling app profiles you are awarded $1 in in-store credit for every hour you ride. Credits are deposited into your Competitive Cyclist account within 24 hours, expire on the last day of the following month they are earned, and you can receive up to 40 credits ($40) per month. So, whether you’re slaying singletrack, cranking on pavement, or cruising the bike path with the family, just link your accounts and watch the credits pile up.

Learn more here: http://www.competitivecyclist.com/strava.

“At some point we all dream of being a pro and getting paid to ride,” said Noah Singer, Senior Product Manager at Competitive Cyclist. “This is as close as most folks will get, and winning isn’t even a requirement. It’s pretty simple, earn $1 per hour you ride and use it towards the things you need to keep going. We want to make your next ride your best ride.”

Cycling industry leaders Competitive Cyclist and Strava have joined forces to reward those hard-working individuals that make the most of the time they have in their busy schedules to get out and ride. The community-driven ‘You Ride. We Pay’ incentive is a real, attainable opportunity to earn up to $40 a month to benefit your biking needs. No need to fear the fastest cyclist or KOM riders, this incentive keeps things level with a simple 1-hour riding distinction - nothing more, nothing less. Credits accumulated are automatically applied to your next purchase and multiple credits can be combined when placing an order.

"Strava at its core is about motivating athletes. Our partnership with Competitive Cyclist leverages our platform and rewards activity with the types of perks to keep athletes more active,” said David Lorsch, VP Strategy and Business Development at Strava. “This is one more way we're extending the power of Strava's community to motivate athletes and help them improve."

For more info about the program and to create a Competitive Cyclist account, check: http://www.competitivecyclist.com/strava

Sync your accounts. Ride your bike. Earn money.