EVENT: MasterCraft Teams Up with ESPN X Games to Boost Wakeboarding, Waterskiing Back into Spotlight
of the most progressive names in action sports, MasterCraft Boats and ESPN’s X
Games, have announced a renewed collaboration providing an entirely new
platform to showcase the latest, boundary-pushing athletes in both wakeboarding
and waterskiing. MasterCraft Throwdown and Real Wake Driven by MasterCraft will
debut as part of the World of X Games series on ABC this summer.
The invitation-only, inaugural MasterCraft Throwdown is set to take place at Millennium Park in Grand Rapids, MI on August 8 with thousands of spectators anticipated to attend and watersports enthusiasts everywhere able to watch live via the telecast on ABC. Upping the ante from traditional event formats, this firstof-its-kind competition will pit the best wakeboard athletes in the world in head-tohead elimination heats with the added pressure of a “one run, fall-and-you’redone” format forcing riders to pull out their best tricks. Embracing the “go big or go home” mantra, the event will also feature an amped up version of long distance ski jumping in an attempt to break a world record.
the largest single event cash purse in the history of competitive
wakeboarding/waterskiing, the MasterCraft Throwdown will showcase some of the
biggest names on the water today including top-ranked pros, past X Games
medalists, Pro Wakeboard Tour Champions and World Champions. Ski jumping legend
Freddy Krueger will also be resurrecting the gravity-defying sport of skiflying
with officials from the Guinness Book of World Records on hand to witness his
attempt to soar the length of a football field in hopes of surpassing the
current World Skifly Record of 299 feet.
has long been at the forefront of progression in watersports from the company’s
initial roots in competitive waterskiing to its current role reinvigorating the
landscape of wakeboarding competitions,” said Terry McNew, President and CEO of
MasterCraft Boats. “ESPN and the World of X Games will serve as the perfect
platform to showcase the amazing athletes currently pushing the limits of the
sport and expose the future of watersports to a global audience.”
addition to the mind-blowing action on the water, the MasterCraft Throwdown
will feature a full line-up of entertainment including a live musical
performance by a renowned recording artist, pyrotechnics, zany stunts, flying
unicorns and general pandemonium all being produced by Gregg Godfrey, the brain
behind Nitro Circus. Wakeboarding legend Parks Bonifay will be emceeing the
event bringing his insightful commentary and crowd-pleasing antics to the
festival-like affair. Truly a full immersion experience for spectators, the
event is all about going big and embracing the inspiring, infectious atmosphere
of action sports.
for MasterCraft Throwdown will be available for purchase beginning Wednesday,
May 6 at 1 p.m. ET at www.mastercraftthrowdown.com. Additional details on the
event including invited athletes, music and entertainment will be announced at
a later date.
anticipation of the August event, World of X Games will add the first-ever Real
Wake Driven by MasterCraft competition to the previously announced lineup of
Real Series competitions. A video-based competition, Real Wake Driven by
MasterCraft will feature eight pairs of wakeboarding’s top athletes and filmers
producing original videos highlighting their unique styles. All eight videos
will drop July 15 on www.XGames.com/RealWake where fans can view each segment
and vote for their favorite. The competition will culminate in a one hour World
of X Games program airing July 25 on ABC, highlighting the top five
are thrilled to have wakeboarding back as part of the World of X Games,” said
Tim Reed, vice president, X Games. “The MasterCraft Throwdown and Real Wake
Driven by MasterCraft are both perfect and exciting opportunities for us to
work with the leading boat brand to develop a brand new progressive event and
compelling video series for the industry and its fans.”
World of X Games is a weekly program on ABC which features a variety of X Games and action sports athlete-focused content. For the most updated telecast schedule and information on World of X Games, go to www.xgames.com. Check local listings for additional details.