Industry News 9/21/2015

B$Z: Libre Design Agency Congratulates Saint Archer Brewing Co. on Their Recent Success

Libre Design Agency, southern California’s premiere boutique creative agency, is making some noise by creating campaigns and brand identities that are driving true business returns. By creating a culture of creativity for Saint Archer Brewing Co., Libre generates great ideas with proven results.

Challenged with the mission of creating the initial brand identity, packaging, website and campaign for Saint Archer Brewing Company, Libre Design’s commitment for overall effectiveness and innovative approach in branding the foundation of the new beer has been greatly received with proven results and brand affinity as the brand is labeled as one of the fastest-growing breweries in California and recently announced that Tenth and Blake, the craft and import division of MillerCoors, acquired a majority interest in Saint Archer Brewing Company.

Libre Design is responsible for the brand ID, packaging, campaign development, environmental and Web for TOAK - Tea of a Kind, which has since become the sixth fastest growth brand in the RTD ready to drink category. Libre Design has also been the agency of record since day one for RAEN optics conceptualizing everything from naming and brand ID, to campaign, Web, and social for the brand that grew 50% last year.

“At Libre it is all driven from a holistic approach and clear understanding of what people value most, said Justin Heit, founder of Libre Design. By creating a culture of creativity with our unique team of designers and by constantly testing their innovative thinking, we are able to naturally drive proven results for our clients to ultimately accelerate their growth, profitability and brand awareness.” Our work for Saint Archer is a testament to results and creative execution that we are proud of.”

Other exciting recent work includes a direct to consumer campaign to include catalog, retail signage, email signage and Web for PrAna’s Fall 2015 campaign. Libre Design also recently produced and directed a national TV commercial for BioPop, a company that has a passion for beautiful art through biology for the popular culture and has recently introduced the DinoPet, the world’s first living bioluminescent pet.

Libre Design’s services are unique in the fact that they have worked with small startups that have become big brands as well as fortune 500 companies and everything in between, growing companies that were built on simple dreams into multimillion-dollar players in billion dollar industries.

By bringing numerous iconic brands to life through their authentic approach and creative innovation in creating brand identity, logos, colors, design, product name, tag lines, as well as successful and innovative campaigns, Libre Design is always up on what’s trending, but their adaptability caters to a wide range of clients.

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