Industry News 10/13/2015

B$Z:U.S. Resorts Lining Up to Set & Break Guinness Book of World Records for Ski & Snowboard Lessons

More than 120 U.S. ski/snowboard venues have registered to host a Guinness Book of World Records event in pursuit of four separate records. The event takes place at 10 a.m. (local time zones) on Friday January 8, 2016 and is the “unofficial” kick-off for the snow sports industry’s Learn to Ski and Snowboard Month (January). This snow spots industry initiative has introduced thousands of children and adults to ski and snowboard lessons since its inception in 2009.

Details and a list of participating venues are being posted at Venues will post their specific information on their own web sites beginning in November.

For the first time, records will be set for the world’s largest multi-venue ski lesson and the world’s largest snowboard lesson. From this group, the single venue ski lesson and the single venue snowboard lesson record will be determined. Ski and snowboard lessons are not taught together. The single venue records for both disciplines are approximately 500 people.

“We are not talking about giant lessons at each venue,” said Mary Jo Tarallo, director for the snow sports industry’s Learn to Ski and Snowboard (Month)/Bring a Friend. “If a venue has 100 people that may mean 10 lessons with ten people. It depends on the venue”.

Tarallo added, “It will be fun where we can set all four records or not. Who wouldn’t want to set or break a Guinness Book of World Records? We hope current skiers and riders will tell their newcomer friends and family members wanting to learn ” Lessons are for true beginners.