EMP: Xcel Appoints National Sales Manager
Xcel is excited to announce that Robert
Hyland has been appointed National Sales Manager, a new position created to
help leverage the brand’s domestic growth opportunities.
“We are thrilled to welcome Robert to our
team,” says Xcel President Greg Wade. “His experience and account relationships
are terrific assets that align with our strategic objectives; and his talent,
energy, and enthusiasm are a perfect fit for our team-oriented, collaborative
“I couldn’t be happier joining Xcel at such
an exciting time for the brand,” adds Robert. “I’ve been a fan of Xcel for
quite a while, and this is an incredible opportunity to work with
industry-leading product backed by a passionate staff and sales force.”
Prior to Xcel, Robert was National Sales
Manager for stand-up paddle brand Ocean Lineage, LLC for three years, building
relationships and driving new sales across a diverse product category
portfolio. Robert also previously served as Surf Division Sales Manager for
Surftech, overseeing a national rep force and managing sales programs in the
key early years of enormous SUP industry growth.
As National Sales Manager, Robert will report
to Greg Wade and will work closely with Xcel’s product design and marketing
staff while overseeing the brand’s national sales reps. Robert will primarily
be responsible for driving sales across product categories, and building the
brand’s presence in its targeted domestic markets.
“Robert’s surf and SUP expertise and
relationships will be invaluable to Xcel as we look to take our brand to the
next level,” adds Marshall Marumoto, Xcel Vice President. “His proven track
record and experiences in retail, as a sales rep, and in management make Robert
uniquely qualified to lead our national sales program.”
Look for Robert and Xcel at Surf Expo Booth 1434, January 14 – 16, 2016 (Orlando, Florida), where the brand will preview its new Fall 2016 product line.