Industry News 1/5/2016

B$Z: DC Releases Evan Smith's First Pro Model Show

Today, DC proudly releases the all-new Evan Smith S shoe; it is the first and only shoe to feature IMPACT-I technology that seamlessly fuses boardfeel with impact protection. Inspired by Evan’s style, the shoe features a low profile silhouette with Super Suede, unique rubber toe-cap and a first-of-its-kind vulcanized sole. Check out Evan’s video clip and collection here: dcshoes.com/EvanSmith

Florida native, Evan is known for his unique style, creative spirit and trick selection. His distinct style shines through his capsule collection for spring 16.

The new IMPACT-I technology features inverted cones of a lower durometer rubber to allow compression upon landing, protecting your foot while maintaining flexibility and board feel.

In addition to his first pro model shoe, Evan dropped his “Initials Collection” complete with tees, hoodies, wovens, shorts and the Evan Smith Hi shoe. The collection features casual yet skate inspired pieces with tie-dye and crystal washes alongside geometric inspired graphics, true to Evan’s creative style.

For more information on the Evan Smith S and to shop the “Initials Collection” now, please visit finer retailers around the world or dcshoes.com and search these hashtags #DCShoes and #EvanSmith.