Industry News 7/20/2016

LuvByrd Dating App and Website Targets Outdoor and Active Market

Adventurous singles across the country have a new tool in their pack when it comes to finding a mate. LuvByrd, the dating platform for outdoor enthusiasts that has spurred hundreds of romantic relationships in Colorado, is now available nationwide.

Running as both a website and app on iPhone and Android, LuvByrd enables users to browse possible soul mates and communicate with matches. Upon signing up, users answer a brief survey of questions identifying their favorite outdoor activities, upload photos and are ready to find the adventure partner of their dreams.

“This launch is huge for us,” says LuvByrd founder and CEO Mike Keshian. “Users in Colorado have been connecting online and creating lasting relationships based on the outdoor interests they enjoy most and we're excited for singles across the country to start experiencing LuvByrd as well.”

Through the website and app, users can browse matches, choosing to “<3” (like) or “X” (hide) profiles, send messages and update account settings.  There are no restrictions on gender or timing when it comes to making the first move with LuvByrd.  The simple format focuses on helping singles make connections and begin getting to know each other in their most comfortable environments – mountains, lakes, beaches and trails.    

While signing up for LuvByrd is free, there are features available for purchase.  For $3/month, users can view others who have checked out their profile; $3 more will show who is actively interested.  $5 offers unlimited messaging (after a three-day free messaging trial).  For $10/month, users have unlimited access to all features. 

LuvByrd also brings people together for all-important face to face connection through active outdoor events, such as “Chairlift Speed Dating” and an upcoming summer rafting trip.  As the user base grows, LuvByrd will expand the calendar of regional events, encouraging outdoor true love in cities such as Los Angeles, San Francisco, Portland, Seattle, New York and Chicago.