Industry News 10/14/2016

Fischer Enhances In-House Team

Fischer Skis U.S., LLC, a wholly-owned subsidiary of privately-held Fischer Sports GmbH, announces two new business support hires.

Scott Ford has been named Director of Business Development, a new position in the company. Ford most recently served as the President of SSL (Sports Specialists LTD), following time as the hard goods buyer at Park City, Utah - based Cole Sport.

“I couldn’t be more excited with the opportunity to join the Fischer team,” Ford explained. “While learning about Fischer, I was impressed with the talented and passionate people behind the brand and its categories. It’s no secret this is a new era for retailers and suppliers alike, and I am honored to be a part of the Fischer brand pushing to the forefront in our category markets.”

Additionally, Kris Kuchinski, a 20 year-ski-industry veteran will take on the role of Credit and Operations Manager. "It's good to be back to what I call home - working with my retail family once again, and with another Premium Austrian brand no less. Kuchinski is formerly an employee of the Amer Sports Winter & Outdoor Company.

“My passion has always been to deliver world class service to match the performance of the brand represented. I plan to continue that tradition at Fischer," Kuchinski said of his new role.

Ryan Leach, President of Fischer Skis US expressed support for Ford and Kuchinski, “.“Having worked across the table for over 11 years with Scott, his experience, ideas and passion for the ski industry will be an asset for Fischer, and we are thrilled to have Scott join the team. Similarly, Kris brings vast knowledge and experience of our industry, as well as respect within the dealer community. This is a team that will move the Fischer US organization forward.”


Since it was founded in 1924 the Austrian company has been known for innovation and the latest technologies. Fischer Sports GmbH is a single-source supplier in the fields of Alpine and Nordic and also specializes in hockey. Fischer Sports is the global market leader in Nordic skiing and one of the world's largest ski producers. The headquarters are in Ried im Innkreis (Austria) and production facilities are located in Ried im Innkreis and Mukachevo (Ukraine). The Fischer Group of companies also includes the successful subsidiary Lo¨ffler, also located in Ried im Innkreis. Please visit for additional information about the Company and its products