Industry News 10/19/2016

Outdoor Tech Welcomes New VP of Sales Ryan Cockroft

Outdoor Tech, the leader of rugged mobile accessories is proud to welcome Ryan Cockroft as our new VP of Sales. The entire team at Outdoor Tech is stoked that Ryan is here to continue the brand’s growth within all channels.

“I have known Ryan for a number of years, dating back to my days at Oakley.” Said Charlie Gugliuzza, CEO of Outdoor Tech. “I always admired his passion for the Outdoors and dedication to the brand. He was our number one choice for the VP of Sales position, and we are truly fortunate to have him on board. He is an avid brand enthusiast that has been a brand fan and user of the product for many years. I have relied on him as a confidant, guiding our product development and sales strategy. The timing was finally right for both of us, and I couldn’t be happier to have him leading our sales force.”

Most recently, Ryan was Senior Key Account Manager for Oakley. A 16-year veteran, Ryan worked as an outside rep, territory manager, and eventually went on to manage Oakley’s largest retail partners for premium eyewear, apparel, accessories and footwear. He brings his unique talent of creating and cultivating relationships for national and key account partners in the outdoor markets. With an aggressive expansion plan for retail channels and extending the product roadmap, Ryan will maintain brand equity while increasing market share across the nation.

Ryan shares in the Company’s strong passion for the brand. “The outdoor business has always been my obsession and Outdoor Tech has done an amazing job building a solid brand across all retail channels. I’ve been watching this business grow for quite a while, looking for the right opportunity to join such a passionate team. Outdoor Tech has a very unique position and perspective on the way we use technology and interact with our environment. There is quite a bright future ahead of us and I’m excited and fortunate to help achieve new levels in product creation and retail distribution.”

About Outdoor Tech 

Founded in 2010, Outdoor Tech® is an outdoor designer brand creating accessories for an action-filled lifestyle. Packing the world’s most complete line of Bluetooth audio and power built for reveling in the open air and on the road, Outdoor Tech® proves there is a way to stay connected but not tethered. For more on Outdoor Tech® and the rest of its line including rugged portable power and the potentially iconic Yowie® Logo apparel collection go to OutdoorTechnology.com.