Known for building brands and creative strategies that lead to exceeding revenue and performance targets,
Mr. Gudikunst is regarded as a visionary creative genius by his peers and stakeholders. With 20+ years of
measurable success, he is relied upon to meet the most demanding of deadlines. The scope of Mikey’s
experience ranges from start-up sports nutrition, to enterprise-level pharmaceutical companies who generate
over $750M in annual sales. He has been building successful brands and launching effective creative
campaigns for the last 12 years as owner and operator of his own marketing agency, Vortex Ad Group.
Mikey is at his best when leading creative teams to accomplish compelling brand storytelling. He
excels at visualizing, defining, and developing world-class print, packaging, mobile, web and media
deployment tools, integrated with social media communications.
Professional skill set includes, but it not limited to:
• Brand Leadership, Development and Innovation
• Multimedia Art Direction
• Brand Value Analysis & Positioning
• Compelling Brand Storytelling
• Strategic Planning
• Budged Management and Forecasting
• Packaging and Label Design
• Digital Marketing: Mobile, Social & Web
• Conceptualizing and Storyboarding
• Direct Report Leadership
• Adobe Creative Suite: Photoshop, Illustrator, InDesign, Dimensions, Lightroom, and Acrobat
Mikey is passionate about creating a lasting-legacy and making a difference in the lives of others. It
is important for him to cultivate an environment of open dialogue and collaboration, for Mikey firmly
believe it is those partnerships where the real innovation happens.