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Digital Designer

Experienced designer with a demonstrated history of working in the retail industry. A wearer of many digital hats with experience in Web & Email Design, Social Media, Content Management, Digital Ad Ops and Video Editing. Strong arts and design professional with a Bachelor of Science (BS) from The Art Institute of Philadelphia. 

• Managed design projects from inception to completion in partnership with Marketing/Merchandising teams and Executive Members of the company
• Responsible for the design of weekly Marketing Emails, Seasonal Display Advertising, Social Media imagery and various graphical elements for the website  
• Utilized JIRA to manage projects and obtain approvals from appropriate personnel 
• Work within CMS to make updates/changes to the Holts.com website
• Coordinated with the Photo Department on the direction of product photo shoots
• Assisted UX/UI team with wire-framing and prototyping of new site layouts & designs

• Managed and maintained all aspects of the Energy 103.7 and KyXy 96.5 websites
• Responsible for creating compelling Editorial and Video Content to increase website traffic
• Curated weekly email newsletters in each stations brand of voice
• Worked within WordPress CMS to create special sections, photo galleries and more to enhance the user's web experience
• Managed both stations social media accounts including Facebook, Twitter, Instagram and Snapchat
• Responsible for filming, editing and uploading video of celebrity interviews, in-studio performances and various station events
• Designed various graphical elements for the web, social media and email

Web Content Manager

•	Responsible for the Design and Development of client display advertising campaigns
•	Worked with Clients and Sales Team to develop Ad Creative for campaigns
•	Assisted the Sales Department with developing proposals and presentations
•	Responsible for the overall management of all digital advertising campaigns across a cluster of 6 websites
•	Trafficked all advertiser Display, Video Pre-Roll and Mobile campaigns within DFP
•	Communicated with Sales Team/Managers to identify potential campaign issues and provided potential options/solutions
•	Provided end of campaign reports to Sales Team/Managers

Digital Ad Designer

• Managed and maintained all content for the consumer facing website Pepboys.com
• Interfaced with multiple departments & Category Managers to to acquire up-to-date and accurate information for product/page updates, creation of new sections and overall content housekeeping
• Worked in Alfresco CMS to prepare website for weekly, monthly and seasonal changes
• Coordinated with outside design vendors/agencies on the creative design and delivery of seasonal elements for website, email and social placement
• Maintained master list of over 800 Pep Boys Stores and Service Centers
• Worked with Web Developer team to identify and resolve site issues or bugs

Website Coordinator

• Responsible for the design and development of all Digital Marketing material for the Philadelphia Market
• Managed all design projects from inception to completion
• Designed digital ads and homepage website skins, HTML contest pages, website & social media graphics and logos & other various brand assets
• Managed all social media accounts for the Philadelphia market
• Responsible for filming, editing and uploading video of celebrity interviews, in-studio performances and various station events
• Designed various HTML templates for email newsletters

Digital/Interactice Producer

Find out detailed information about Michael Lucia, Digital Designer in San Diego, CA

Michael Lucia: Digital Designer in San Diego, CA

Michael Lucia

Holt's Cigar Company

Entercom Communications (formerly CBS Radio)

iHeartMedia Inc

Pep Boys

Beasley Media Group

The Art Institute of Philadelphia