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Results-driven professional with a dynamic track record of outstanding sales and business development leadership in highly competitive B2B markets.Catalyst for change, innovation and growth with a history of consistently exceeding sales and revenue goals.

Orchestrate all sales and marketing design initiatives for the mixed martial arts (MMA) company and aid in cultivating the next generation of athletes and champions for multiple premier MMA promotions.
Guide interactions with vendors and business partners during the procurement of local, regional and national sponsorships for the organization’s integrated marketing platform. Lead team to year over year sales increases with continuous training and improved marketing methods while developing a keen understanding of products and services, responding to client needs to ensure accuracy.
•	Promoted from Director of Event Sales to the VP of Sales & Marketing based on performance, resource leadership, business/organizational development and ability to motivate resources to perform.
•	Created a more responsive and market-driven organization resulting in achievement of revenue goals by more than 200% with additional year over year growth forecasted.
•	Successfully negotiated the company’s first national sponsorship and several subsequent multi-year partnerships, resulting in increased net revenue and forecasted growth.
•	Organized and managed an innovative and competent team of Graphic Design, Social Media and National Sales Leaders and Account Managers



VP Sales & Marketing

Recruited to bootstrap an entirely new business from organizational concept & design, complete infrastructure
& business planning, three rounds of capitalization, staffing, systems design & implementation, logistics,
marketing planning & execution, to first shipments of merchandise. Reported directly to an independent global
board of investors, as well as adidas Group North America and Germany.
• Start-Up Business Planning, Design, and Execution
• Operational Planning, Preparation and Launch-Execution
• Start-Up Capitalization & Forecasting
• P&L Design & Management
• IT Systems Design and Implementation
• Supply Chain Management, Logistics Integration, 3PL Set Up
• Digital Media Design and Project Management (Website & Social Media Strategy)
• Marketing/PR Strategic Planning & Launch-Execution
• Bootstrap Domestic Sales Planning, Procedure, Staffing, Key Account Management
• Product Development, Merchandising, Design Consultation & Go To Market Planning
• Global adidas Combat Sport Bu

President

Global Sales and Marketing planning, implementation and execution. Setup and management of domestic sales
force, international distribution, and all related operational support.
• Introduced brand to new opening-to-premium price point distribution channels and thereby
delivering a 300% increase in sales inside of initial 9 months on the job.
• Personally bootstrapped global distribution plan (EMEA, CANADA, CHINA, MEXICO,
JAPAN/KOREA, AUSTRAL-ASIA) and product rollout.
• Spearheaded change management/channel differentiation project that entailed a complete brand
reconditioning and re launch to better tier of distribution and increase average divisional net
margins in excess of 25%.
• Co-Authored and negotiated all legal contracts and exclusive license agreements required to attract
global distribution base.
• Designed and implemented global print, online, and grass roots marketing plans.
• Spearheaded the re-branding and re-launch of all social media marketing platforms.
• P&L Mgmt.

Director of Global Sales and Business Development

Find out detailed information about Scott Viscomi,  in Walnut Creek, CA

Scott Viscomi:  in Walnut Creek, CA

Scott Viscomi: in Walnut Creek, CA

Scott Viscomi

Alliance MMA, Inc.

adidas Combat Sports

Hoodiebuddie/HB3 Technology, a division of Jerry Leigh of California

Jacksonville University

Pepperdine University