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Digital Marketing Manager

I want to succeed in a stimulating and challenging environment, building the success of the company while I experience advancement opportunities.

• Plan and administer all business marketing operations and advertisement campaigns that eventually generated a 400% increase in web traffic in 4 months
• Partner with vendors on new marketing strategies and ensure clients have all creative assets for private label advertisements/ecommerce (i.e. Costco, Walmart, Kohl’s)
• Launched, monitor, and maintain ecommerce websites utilizing Shopify.
• Creative copy write al digital marketing and ecomm.
• Develop/maintain social brand influencer program
• Monitor all corporate social media accounts and websites to ensure positive online presence. Within 3
months, connected an audience of 5,000 through Instagram, Twitter and Facebook for business.
• Manage and deploy marketing specialist, graphic designers and photographer with creative direction
and project management.
• Creative project production including photography, art direction, creative direction, scouting, and
talent acquisition.
• Create reports to track and present marketing analysis using Google SEO analytics and market
research.
• Organize and maintain all digital multimedia content using Cloud Server, Google Drive and Dropbox.


• Maintain a professional relationship with Dick’s Sporting Goods and its subsidiaries. Create new relationships with other brands like GNC and Thermo Fisher Scientific.
• Present creative solutions for all photographic needs in all areas of advertising/marketing-Product Development, Tab, E-commerce, Direct Mail, Signage
• Develop and maintain brand specific styling. Merchandise styled on form, off form (lay down), lifestyle (model), and on location
• Attend weekly pre-production meetings internally and with the client to determine the breadth of future projects. Discuss solutions to accommodate the clients’ timeline and creative needs.
• Set shooting schedule and ensure that deadlines are met
• Train/develop other stylists on new styling techniques
• Creative project production that includes; building sets, scouting locations, booking models and
hair/makeup.
• Communicate the needs of the client with modeling agencies, sports teams/facilities, or hair/make-up
stylist. Negotiate price and usage with agencies, sports facilities or the city.
• Locate and purchase props and/or background materials
• Manage budgets per individual shoot

Lead Stylist

• Train employees in new techniques and standards
• Schedule merchandisers
• Map floor sets
• Create new merchandise layouts
• Style mannequins per section
• Execute updates weekly and floor sets seasonally
• Update interior and window mannequins weekly
• Open stores nationwide
• Responsible for all stores in the Pittsburgh district- 7 total
• Ensured that all visual presentations were maintained to company standard
• Provide visual substitutions when needed
• Met weekly with district manager to discuss store standards and possible changes that need to be
made


Visual Merchandising Manager

Find out detailed information about Derek Svitko, Digital Marketing Manager in Pittsburgh, PA

Derek Svitko: Digital Marketing Manager in Pittsburgh, PA

Derek Svitko

Jacob Ash Holdings

Blue Soho

Xxi

Indiana university of Pennsylvania