Creative Agencies

Senior Account Executive

Accomplished marketing professional with twelve years’ experience managing and building major accounts, maintaining client relationships, managing internal and external teams. Experienced in: digital and traditional advertising, collateral, direct mail, e-blasts, POP and POS, web pages, traditional photography, 3D renderings, tradeshows and events

Recruit, manage and grow multimillion-dollar, Fortune 500 account, lead six-person creative team as well as coordinate external contractors to consistently meet aggressive project deadlines and budget constraints. 
Clients Include: Toshiba America Information Systems, Targus, D-Link, ViewSonic
•	Direct asset development for laptop, tablet, storage and accessory product launches for B2B and B2C channels including: product messaging, product images (both traditional photography & 3D rendering from CAD), collateral material and online assets
•	Participated in and contributed to multiple rebranding exercises
•	Oversee packaging design and execution for laptop, tablet, storage and accessory products
•	Develop retail-centric projects such as in-store POP for largest accounts including: FRYs, Best Buy, Target, Wal-Mart, Sam’s Club
•	Direct and oversee custom lifestyle photography shoots
•	Develop enhanced online web content for multiple retailers such as Amazon A+ content
•	Create retail specific catalog including organization and processing of all digital content on custom develop media portal  for customer
•	Responsible for the day-to-day management of entire account consisting of marketing efforts for Retail/B2B computers, Tablets, TV’s, Speakers/Sound bars and related accessories
•	Cultivate and maintain client relationships in very demanding multi-cultural environment
•	Manage internal account coordinator and designer, team of freelance designers, copywriters and photographers
•	Develop and submit detailed proposals and bids
•	Ensure projects come in within budget and on-time

Find out detailed information about Nichol Lapierre, Senior Account Executive in Irvine, CA

Nichol Lapierre: Senior Account Executive in Irvine, CA

Nichol Lapierre

AMR Marketing Group

California State University, Fullerton