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Director of Marketing

Dynamic, motivated, and innovative MBA with 18+ years of progressive experience. Proven success in creating innovative and creative strategies and solutions, providing top and bottom line revenue growth.

Oversee all aspects of marketing and communications for the renowned desert resort featuring 796 elegantly-appointed casitas and suites, Spa La Quinta , seven restaurants, eleven retail shops, 23 tennis courts and PGA WEST which encompasses nine award winning golf courses, including the famed TPC Stadium Course.

Digital Voice of the $5 billion Palm Springs area tourism industry, with direct oversight of all online and social efforts, including the brand's website [visitgreaterpalmsprings.com], email marketing, display marketing and search marketing.

Successfully launched three new websites, boosted website visitation by 65 percent and created social media campaigns driving a 1500 percent increase in our Facebook fan base. Additionally, won four digital specific ADDYS (American Advertising Federation/Palm Springs Chapter) for my work at the Greater Palm Springs CVB.

Director of Digital Marketing

The short version - marketing professional focused on:

• Social marketing
• Interactive marketing
• Targeted direct and edirect marketing
• Website development 
• CRM initiatives

Digital Marketing Manager

Analyzed current trends, both quantitative data and qualitative observations, both within the operation and within the greater market and assisted with the development of short and long term strategic plans to position the property more competitively.

Revenue Management Analyst

Find out detailed information about Chris George, Director of Marketing in La Quinta, CA

Chris George: Director of Marketing in La Quinta, CA

Chris George

La Quinta Resort & Club and PGA WEST // Hilton Worldwide

Greater Palm Springs Convention & Visitors Bureau

La Quinta Resort & Club and PGA WEST // Hilton Worldwide

Hilton Hotels Corporation

Arizona State University

Arizona State University