Randy Assell

Randy Assell

Art Director

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I am a West Coast creative with Midwest roots. Passionate about our environment, healthy living, treks on two-wheels, and simplicity. The creative field has been the perfect vehicle for me to take action through self-expression, and to create change through design.

Growing up in the action sports world has taught me that fear is a silent killer and a deviously good teacher. I believe in the strength of teams, the importance of strategy, and the power of optimism.