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Sales Leader

Strategic Sales Manager with over 12 years senior level sales experience.  Client focused Business Development Executive with a track record of achieving goals in the outdoor sports industry. Passion for building new relationships, assessing customer needs, and creating opportunities for success.

•Successful cross-functional partnership with creative teams to develop product lines meeting consumer needs.
•Bridging the gap between strategic planning and execution to achieve corporate goals and margin requirements.
•Well-versed in product presentations within the fast-paced tradeshow and sales meeting environments. 
•Accomplished coach with ability to tactically train and provide leadership to my sales teams.
•Keen prospecting skills utilized and development of new territories.
•Skilled in account management, customer service, market analysis, product line creation, and Microsoft Office Suite.


Spearhead day to day sales operations within a new active retail environment. Maintain the highest store standards to ensure the customer's needs are met. Reinforce new employee training, utilizing supporting retail math medium. Assist the marketing team’s efforts regarding in-store build outs and events. Consistently capture data and analyze sales to enhance merchandise assortments. 


Emerald Expositions LLC, division Outdoor Retailer

Drive home consultative communication and superior service devised to recruit top-level retailers. Successfully analyze and provide ad-hoc excel reports to the Business Development Manager to reinforce strategic direction. This has positively impacted retailer satisfaction and 25% increases in show attendance.


Tradeshow Attendee Relations Consultant

Recruited to manage growth for an emerging surf company. Headed sales of 12 domestic sales reps and 6 international distributors that made up a $5,000,000 cost business. Proficiently exercised wholesale business planning. Consistently led sales analysis to further strategic direction. Delivered strong product presentations at industry trade shows conveying stimulating brand stories. Well adept at global travel to solidify sales support. Actively advised on targeted marketing initiatives aimed to support retail partnerships while providing brand value.


Global Sales Manager

Utilized my industry experience and professional acumen to provide consultative sales and product solutions for multiple fashion brands. Established sales forecasts and targeted seasonal product assortments to align with brand stories.  

Clients included: City of Santa Ana, House Industries, Arm The Animals Charitable Clothing, North Menswear, XLarge Clothing, ethika Apparel, and Stache Gear (Former NHL Player George Parros).
Facilitated Key Account placement in Amazon, Tilly’s, and Zumiez. International Retailers Beams Japan and Journal Standard.
Accelerated retail distribution plan for ethika Apparel in 2013 resulting in expansion to 500 doors.


Owner | Sales Consultant

Provided sales, production, and marketing solutions for Former Anaheim Ducks player George Parros' apparel line.

Stache Gear was created both as a way to reach out to fans on a more personal and creative level as well as a way to support two of his favorite charities.

*Strategic brand placement within Anaheim Ducks Hockey Team Store and arena kiosks.

*Successful fundraising for Childhood Leukemia Foundation (CLF) and Garth Brooks Teammates for Kids Foundation through sales of apparel line.

Consultant / Volunteer

Oversaw Domestic Sales for a leading skateboard apparel, footwear, and hardgoods company.  Forecasted sales goals by rep, division, and managed each fiscal year.  Consistently led inventory management while remaining cognizant of margin guidelines.  Extensively traveled the domestic territories to establish and solidify relationships with current and new retailers.  Pursued and identified new business opportunities.  Assisted in product line building based on awareness of current retail environment, retailer pre-lines, and feedback.  Managed and allocated yearly expense budgets with regard to tradeshows, reps, point of purchase programs, and sales related promotions.  Worked in conjunction with International Distributors to develop and manage their respective territories, forecast growth, and assist in relevant seasonal collections.

National Sales Manager

Maximized sales for a leading action sports company that produces innovative footwear, apparel, and accessories.  Oversaw all aspects of Key Account Management including sales forecasting and tracking in relation to goals, showcasing new lines, and face to face interaction with buyers and executive management.  Collaborated with design and development teams to implement sales plans, facilitate new product lines, and establish target pricing.

*Account base responsible for 28% of entire global sales in 2005.
*Achieved 81% year over year sales increase from one national account in 2004.
*Implemented apparel/accessories SMU program in 2004 and staffed the department personnel.

Key Accounts Sales Manager

Find out detailed information about Marvin Springer, Sales Leader in Huntington Beach, CA

Marvin Springer: Sales Leader in Huntington Beach, CA

Marvin Springer

Stokehouse Unlimited | Vissla, D'Blanc & Amuse Society

Emerald Expositions - Outdoor Retailer

Catch Surf®

The Tower 33 Group, Huntington Beach, CA

Stache Gear, LLC

Element Skateboards

Sole Technology, Inc.

California State University Long Beach

Golden West College