Mark G. Anderson

Vast experience in the consumer products industry including roles as Executive Vice-President, Vice-President and General Manager. Executive manager and brand strategist with proven experience leading businesses within start-up, growth, recovery and ongoing environments. Consistently successful in developing and executing strategies required to achieve brand presence, market share, and margin goals. Skilled communicator experienced in presenting to all levels of management, labor, the trade and the consumer. Member of Speakers Bureau, Toastmasters Asst. Area Governor, Toastmaster.

Brand experience includes:
NIKE, Tommy Hilfiger, Reebok, Fila, Mossimo, GANT, Land Rover, B.U.M. Equipment, Alpha Industries, Kickers, Aennis Eunis, Craftsman, EFX, Head & Shoulders, Pampers, Luvs, Charmin, Bounty, Secret and Sure to name a few.

Experience with retail icons include:
Marks & Spencer, Macy's, Neiman Marcus, Target, Urban Outfitters, Nordstrom, GAP, Victoria's Secret, Zappos, DSW, Amazon, Sears, and Kohls.

Company / category experience includes:
True North International [Consulting in men's, women's and children's apparel / footwear / accessories. Sustainability and electronic accessories. Home furnishings and accessories.]
Kickers (men's, women's and children's footwear)
GANT / Maruti / Land Rover [footwear & accessories]
Felina [intimate apparel]
VF Corporation / NIKE and Tommy Hilfiger [swimwear & intimate apparel]
Fila [apparel]
Mossimo / Bum Equipment [footwear]
Reebok (footwear & apparel]
Le Coq Sportif [footwear & apparel)
Procter & Gamble - Paper Products & Beauty Care Divisions encompassing multiple categories in each

Areas of expertise includes:
Opportunity / Market / Culture Assessment
Strategic Planning / Brand Management / Brand Strategy
Licensing
Business / Division Startup
Organization and Team Development
Marketing / Product Development
Sourcing / Sustainability – international and domestic
P&L Responsibility and Management
License and Labor Negotiation / Mediation

Personal Ambitions:
Volunteer in mediation and lay arbitration for the Los Angeles County Bar Association
Sports enthusiast / lifelong golfer continuing with competitive tournament play