Bike

Creative Agencies

Fashion

Lifestyle

Music

Outdoor

Skate

Snow

Streetwear

Surf

Swim

Tech

Yoga

Health & Fitness

Traveling

Being outdoors

Movies

Includes but is not limited to cycling

Cultural activities (i.e. theater

Concerts)

Ballet

Head of Communications

I am a seasoned communications professional who has worked in the luxury fashion, outdoor, sport, arts and lifestyle, media, tech startup, and sustainability industries. With more than fifteen years of experience shaping and communicating the unique visions of various brands and individuals, I have gained a deep understanding of the corporate and cultural landscape, and have learned to anticipate trends in the industry. I am passionate about creating compelling dialogues between brands and their target audience that is integrated across print, broadcast, and digital media.

Modern Meadow is an innovative biotech company creating animal-free, sustainably driven, materials that are
inspired by leather using a new science technology process called biofabrication.
• Oversee all internal and external communications strategies and execution, including social media
initiatives and corporate communications opportunities for the executive team
• Have led the company to win awards including those from Fast Company and Inc.
• Facilitated participation in the Beazley Design of the Year Award exhibit at the Design Museum in London,
as well as participation in Nature – the Cooper Hewitt Smithsonian Design Museum Triennial exhibition,
and orchestrated our relationship with The World Economic Forum as a 2018 Technology Pioneer
• Reorganized our external consumer and corporate communications strategy from a reactive
communications approach to one that is selective, strategic, proactive, and ensures consistent messaging
• Work closely with our Business Development and Commercial teams to create a marketing strategy and
branded materials that will take us through the launch of this new material category
• Re-brand and overhaul of the website including new messaging and visual content
• Features in The New York Times, New York Magazine, Fast Company, CNN, CNBC, Esquire, Forbes, BBC,
PBS Newshour, CNN, WWD, the Business of Fashion, The Wall Street Journal, Fashionista, the San
Francisco Chronicle, Inc. and more

Karla Otto is an international public relations and brand strategy agency for luxury, fashion, beauty, lifestyle, art,
culture, and design industry leaders. For over 30 years, the agency has created dynamic communications strategies
for its clients across nine global offices. Clients included Brandon Maxwell (launch of the brand), Giambattista Valli,
Bulgari, Olivier Theyskens, MAC Cosmetics, L’Oreal Paris, Yeezy, Brother Vellies, Just One Eye, Surfrider, Harper’s
Bazaar/Carine Roitfeld initiatives & events, etc.
• Developed forward thinking strategic plans for an array of clients that include key initiatives,
content creation, partnerships, and visual and written communication
• Managed and built on existing media relationships within the industry while also creating new
contacts (long--- and short---lead media, broadcast, trade, digital and VIP services) and acting as an
ambassador amongst all key target media at appropriate levels
• Pitched and secured features, news stories, and product placement in key media
• Developed and activated media/influencer programs where appropriate
• Managed a team of five while working closely with senior leadership
• Managed event production, logistics, and press for each client when needed including
fashion shows, in-store events, product launches, press trips, etc.
• Managed international events for the US territory in the UK, France, Asia, and Italy, working
closely with the international KO teams

Senior Account Director 

Refinery29 is a leading global media company focused on young women. It uses diverse and optimistic storytelling
to inspire, entertain, and empower its audience.
• During my time, R29 became the fastest growing media company on the Inc. 500 list, number
three on Crain’s “Fast 50,” and the second most innovative company in style by Fast Company
• Oversaw the communications plan, outreach, and strategy for the brand, including the
rebrand and site/mobile relaunch
• Planned and programmed speaking engagements, produced TV segments, and confirmed
corporate and consumer features for R29’s executives and editors
• Specialized in developing strong relationships with relevant tastemakers, media, bloggers,
and social media influencers that would enhance R29’s messaging
• Secured media coverage in in both corporate and consumer focused print, online, and broadcast
channels, as well as developed alternative branding tools in the social media arena
• Managed communications budgets, including those for television segments and events
• Created, wrote and edited all communications tools, PR plans and strategies for the brand
• Worked closely with the events and brand experiences teams to maximize coverage

Director of Communications

Nike Sportswear is the high-end, more lifestyle-focused arm of the iconic brand, The NSW Collection and Energy
category was originally created for athletes on Nike's roster to wear off the field, court, etc.
• Oversaw the communication strategy and global initiatives for Nike’s Sportswear Business
• Created global communication plan and tools for the Nike Sportswear and Energy categories
• Created a global communications plan and all visual tools for the launch of Nike Sportswear and
the NSW Collection, which at the time was the biggest launch in the company’s history
• Developed alternative branding and communication tools – Catalog, NikeSportswearMedia.com
• Developed and executed collaborations with artists and brands on exclusive Energy projects
• Planned and executed branded special events – Nike Sportswear industry launch in Beijing and
consumer launch events in eight cities globally including the 212 Mercer launch in New York
• Planned and managed all logistics and content creation for Nike Sportswear media summits
• Assisted other categories on special projects including All Conditions Gear (ACG) & Action Sports

Global Sportswear Communications Manager

Find out detailed information about Jill Meisner, Head of Communications in Brooklyn, NY

Jill Meisner: Head of Communications in Brooklyn, NY

Jill Meisner: Head of Communications in Brooklyn, NY

Jill Meisner

Modern Meadow

Karla Otto

Refinery29

Nike, Inc.

New York University

University of Florida