Rich Packer

Rich Packer

Brand Marketing Manager

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Summary

Marketing, and Strategic management professional with proven experience in development and execution of brand strategy. I also consult with businesses on brand strategy, market expansion and business organization. Successful track record helping brands expand into new markets through brand extension or acquisition strategies. Comprehensive brand and marketing strategy development to drive sales and build brand identity. Experienced with niche consumer markets where understanding and targeting specific consumer groups is key. Maximize brand penetration and growth with a focus on ROI. Leverage a range of marketing tactics based on analysis of marketplace dynamics. Master of Business Administration (MBA) Marketing, Strategy & Leadership. Accredited and highly regarded Westminster College, W.L. Gore School of Business.

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