Fashion

Lifestyle

Streetwear

Building strategic partnerships to drive growth for global luxury wholesale sales companies is the hallmark of my ten-year career. Drawing on my vast professional experience, I continuously drive regional and territory sales by adopting tactical sales and marketing strategies. During my tenure in the luxury industry, I have honed my expertise in maximizing insights through analytics to continuously enact and develop key business intelligence techniques. As a people-centered collaborator, I am passionate about guiding teams to deliver best-in-class customer satisfaction, retention, and increased customer revenue. Regardless of the challenge, I remain committed to positioning the company ahead of market shifts and supporting senior leadership with insightful strategic decisions.


• Served as subject matter expert on sales management, providing P&L oversight, establishing financial projections, administering department budgets, and consistently exceeding KPI goals. 
• Devised innovative sales strategies for 12M+ wholesale volume and collaborated with a cross-functional team to implement short and long-term roadmaps focused on surpassing company projections across the US.
• Grew the sales department from 5 to 10 personnel to optimize the development of sales programs, expand the wholesale business, and ensure customer satisfaction.
• Exceeded team sales goals by spearheading robust sales incentives focused on cultivating relationships with wholesale partners and value-added relationships. 
• Created international customization program 360 activation schemes centered on key brand launches in partnership with the global product development team.• Served as subject matter expert on sales management, providing P&L oversight, establishing financial projections, administering department budgets, and consistently exceeding KPI goals. • Devised innovative sales strategies for 12M+ wholesale volume and collaborated with a cross-functional team to implement short and long-term roadmaps focused on surpassing company projections across the US. • Grew the sales department from 5 to 10 personnel to optimize the development of sales programs, expand the wholesale business, and ensure customer satisfaction. • Exceeded team sales goals by spearheading robust sales incentives focused on cultivating relationships with wholesale partners and value-added relationships. • Created international customization program 360 activation schemes centered on key brand launches in partnership with the global product development team.


Head of Sales 

Find out detailed information about Traceena Peterson,  in Long Beach, CA

Traceena Peterson: in Long Beach, CA

Traceena Peterson

Pronovias

FIDM