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Art Director

Track record of success leading a broad range of revenue-generating design and advertisement projects, from conception through launch. Skilled at translating business requirements into effective advertising campaigns and responsive web design. Collaborate cross-functionally to enhance brand building objectives while meeting all milestones, deadlines, and budget requirements. Instinctively adapt to new technology and innovative processes while ensuring compliance with corporate standards.

Create design theme and graphics for a diverse range of clients with a focus on the medical cannabis industry. Present creative design strategy to various groups and fostered consensus across all stakeholders. Review all production materials on key projects and manage operational, strategic, and administrative functions. 
Selected Achievements:
•	Successfully collaborated with copywriters in the production of creative designs by altering copy in accordance with layout needs to accomplish the desired outcome.


• Collaborated with Art Directors, Project Managers, and Editorial teams to conceptualize and present dynamic design solutions that elevated the Old Navy brand across various digital channels.
• Work with custom templates that seamlessly aligned with the company's brand guidelines, while also incorporating my own distinctive style.
• Managed multiple projects in a fast-paced, deadline-driven environment, consistently delivering innovative design solutions with meticulous attention to detail.
• Maintained a high level of quality control, overseeing Production Artists and ensuring that all mechanical files met my exacting standards for design integrity and brand consistency.
As a Senior Designer, leveraged my skills to support Omni-channel execution and drive marketing growth through innovative design. My focus areas included Digital Experience, Sprint Design, Email Marketing, Video, In-store, and Special Seasonal Initiatives.
Key Accomplishments:

• Design Old Navy home pages based on marketing needs and online offers.
• Developed, and implemented a new design system that streamlined the workflow and ensured brand consistency across all digital channels.
• Work with design team for the launch of Old Navy's new e-commerce platform, which resulted in a significant increase in sales and customer engagement.
• Work with Production Artists, providing guidance and support to ensure that all designs were produced to a high standard.
• Collaborated with the marketing team to develop and execute successful campaigns for new products and initiatives.

Senior Graphic Designer

Hold bottom-line accountability for building the brand and ensuring brand awareness. Assess market position and trends, devise branding strategy, and present to senior management. Interpret complex health-related information, translating it into accessible designs and content. Emphasize brand continuity across various media such as cutting-edge graphics, social media platforms, and web content. Develop and build dynamic production and design teams.
Selected Achievements:
•	Key clients include: Squeeze Dried,  Sana Therapeutics, and Sana CBD. 
•	MitoXcell: Designed and developed the brand image; achieved the look of a massive operation.
-     Directed overall marketing and branding for all companies with profit positive results in the first year and growing.
-	Spearheaded the creation of SOP that increased customer lifetime by up to 50%.
-	Forged iron-clad relationships with ambassadors and influencers by connecting via social media and delivering a clear focus of the brand.


As a Senior Designer, I leveraged my skills to support Omni-channel execution and drive marketing growth through innovative design. My focus areas included Digital Experience, Sprint Design, Email Marketing, Video, In-store, and Special Seasonal Initiatives. I collaborated closely with cross-functional managers to align on business objectives and project requirements, and worked alongside Creative Directors, Project Managers, and Editorial teams to present multiple design solutions per project.

I also developed templates and toolkits that adhered flawlessly to the Shutterfly brand standards, and effectively managed other designers and multiple projects in a fast-paced, deadline-driven environment. My ability to produce accurate and high-quality work, while also reviewing and approving mechanical files produced by Production Artists, helped me maintain a level of design integrity and brand consistency.

After 3 months on the CRM team, I transitioned to support the Partner Marketing Team, collaborating with partners such as Macy's, Amazon, Lifetouch, and many others to design and develop print marketing ads. Despite tight deadlines and multiple projects, I was able to deliver exceptional designs and marketing materials that exceeded expectations.

Lead Project Designer - Partner Marketing

Collaborated closely with Art Directors, Project Managers, and Editorial teams to conceptualize and present dynamic design solutions that elevated the Old Navy brand across various channels. Created custom templates and toolkits that seamlessly aligned with the company's brand guidelines, while also incorporating my own distinctive style. Managed multiple projects in a fast-paced, deadline-driven environment, consistently delivering innovative design solutions with meticulous attention to detail. Maintained a high level of quality control, overseeing Production Artists and ensuring that all mechanical files met my exacting standards for design integrity and brand consistency.

Job Duties : Art Director – Including 2012-2013 Ad Campaign layout(featured in UFC Magazine), logo design, drink label design/layout, POP design. Revising all websites and marketing campaigns to keep them up to date and relevant. Photoshoots of all athletes and fit models. Filming and editing content for BonyAcaiUSA.com and BonyAcaiHawaii.com. Managing all ART Department employees.

Job Duties : Freelance Production Artist/Photographer – Shooting products/concept images to be used for print/apparel. Working with art director to re-size and load all apparel and product for DGK, Organika, Expedition and Gold Wheels onto The Kayo Corp store. Getting all
Apparel “Catalog Ready”…resizing, color editing, changing files from Ai. to Psd. so everything will be ready for InDesign.

Freelance Graphic Artist/Photographer

Current Job Duties : Videographer/Editor – As the Video Editor for Fatal my job includes…shooting and editing content for web based videos to help market the brand. Seasonal look books, featured athletes, models, musicians etc…

Videographer

Job Duties : Graphic design for up coming App games, record and edit game play so investors can see how the game is moving along.

Graphic Artist

Job Duties : Filmed, edited for different marketing projects including – Black and Gold Collection – Taylor Knox ”School of Hard Knox” – Palm Springs Pool Collection.

Graphic Artist/Videographer

Find out detailed information about David Reva, Art Director in Encinitas, CA

David Reva: Art Director in Encinitas, CA

David Reva

Wee. Design Creative Agency

Old Navy

Two Harbors LLC

Shutterfly.com

Gap Inc.

Bony Acai USA

The Kayo Corp.

Fatal Clothing

Wowwee

Dragon Alliance

Platt College