Kiersten Owen

Kiersten Owen

Marketing Project Coordinator
Location: Newport Beach CA
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Experience LA JOLLA GROUP, Irvine, CA Dec 2013 – April 2015 Multi-brand sports apparel licensing company Marketing Traffic Coordinator - O’Neill Clothing, Men’s & Women’s Brands • Manage and maintain timelines, production and distribution of all visual collateral including catalog, point of purchase materials and in-store visuals from start to finish • Maintain status reports for all projects and communicate these on a daily basis • Coordinate projects between Creative, Sales & Marketing teams • Track down vital information needed for the execution of creative projects • Respond timely and accurately in regard to questions about requests and special projects, both verbal and written • Develop collaborative relationships with print vendors, installers, sales representatives and accounts LA JOLLA GROUP, Irvine, CA Aug 2011 – Dec 2013 Multi-brand sports apparel licensing company Marketing Traffic Coordinator – O’Neill Clothing, Rusty, Metal Mulisha, FMF, The Berrics, In God's Hands, TLFI • Maintain timelines, production and distribution of visual collateral including catalogs, point of purchase materials and in-store visuals for all brands • Maintain status for all projects and communicate daily with sales reps & vendors for all brands • Monitor photo department daily schedules and update photo shoot calendars. Arrange castings and studio photo shoots • Coordinate projects for the Creative & Marketing teams for all brands • Develop collaborative relationships with print vendors, installers, sales representatives and accounts TYR SPORT, INC., Huntington Beach, CA May 2006 – May 2011 Largest privately held swimwear manufacturer in North America Project Coordinator • Support Sales and Marketing departments with trade show/sales meetings • Development of sales information packets • Model management (coordinate all castings) • Manage fashion shows, line presentations • Customer Service support, phone support, take and input orders • Accounting support CENTURY, INC., Midwest City, OK Sept. 2004 – Sept. 2005 World’s largest manufacturer of martial arts/fitness apparel and equipment Marketing Coordinator / wholesale & retail • Develop campaigns for print advertising, direct mail, and email for wholesale and retail divisions • Coordinate and schedule all print advertising with publications • Assist in layout of catalogs and advertisements • Catalog price list production and proofing • Handle all product placement requests from media • Assist with trade show/sales meeting coordination. TYR SPORT, INC., Huntington Beach, CA August 1997 – April 2004 Largest privately held swimwear manufacturer in North America Marketing Coordinator (February 2000 – April 2004) • Coordinate and support Public Relations, Advertising and Marketing Departments • Departmental administrative support (invoicing, budget tracking, correspondence) • Assist in trademark process, name development for new products/fabric • Model management (arrange and coordinate all castings, invoicing and bonus disbursement) • Photo shoot management (handle all phases of location shoots and function as “crew member” on shoots) • Coordinate and attend digital photo shoots • Assist in layout of catalogs, advertisements and packaging • Catalog and collateral material proofing, price list production and proofing • Develop and distribute press information, including newsletters, press releases and departmental communications • Maintain verbal and written communication with vendors as well as various media • Handle all product placement and sample requests from various media • Media tracking, editing and video production • Film maintenance and distribution, catalog film editing, coordinate digital file creation and distribution • Assist with trade show/sales meeting coordination. Accounts Receivable (August 1997 – February 2000) • Managed daily posting of cash, bank deposits and account reconciliation • Performed daily invoicing of purchase orders • Managed and maintained 500+ customer accounts • Maintained schedules for DSO, general ledger and budget

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