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Graphic Designer, Outdoor Retailer

PORTFOLIO---https://mlbmakes.com/-----------------------
I have extensive training and experience in a broad range of graphic design topics and applications, including for web design, print, and identity/brand design. In addition, I have a BA in fine art, focusing on photography and illustration. I also have several years of experience in retail and distributor sales, giving me the communication skills to understand a client's or project's needs, while incorporating practical considerations to arrive at the best design solutions. By nature, I am very resourceful, self-motivated, creative, and adventurous.

Assist OR creative director with file management, layout, proofing, and creative concept development for marketing and supplemental print and web-optimized design assets.

Design print collateral (flyers, rack cards, postcards, etc) to advertise upcoming performances, art shows, and theater productions at Saddleback College.

Graphic Designer, Fine Arts Marketing Department

• Design graphics for email newsletters, print materials, and social media
• Event photography and photo editing
• Write and edit copy for promotional materials
• Create and edit graphic content for company website

Graphic Design Intern

• Overhauled entire site design to make it more informative, user-friendly, and easy to navigate. Worked with client to determine specific goals for how the site should look and what elements were essential.
• Developed and reworked visual assets, in particular finding new ways to incorporate signature colors and logo elements to create a visually compelling top banner, chosen from a panel of 9 original designs.
• Laid out and edited all site content to work in the new template, including creating and editing graphics, rearranging and editing text, links, photos, etc.
• Edited all photos, text content, and menus for legibility and to clarify calls to action, driving new client signups through site traffic.

Graphic and Web Designer

• Coordinated with my team of sales reps to meet or exceed monthly, quarterly, and annual sales goals, utilizing all available sales tools and initiatives, managing a team of up to six field reps and over $6 million in territories at a time.
• Developed profitable business relationships with dealers by focusing on clear communication, reliability, organization, and persistence.
• Worked with warranty specialists and brand managers to provide technical and warranty support at dealer and consumer level.
• Worked with brand specialists and field sales reps to further develop dealer presence at each individual brand’s level.

Inside Sales Representative

• Provided a focused, highly professional level of customer service to guide all customers to the products needed to enhance their cycling experience.
• Worked as part of a team to achieve weekly, monthly, and quarterly sales goals set forth by the managers.

Bicycle Sales

• Guided new and returning customers to the right bicycles and/or cycling accessories for their needs; providing a high level of service to build trusting, professional relationships with all customers.
• Maintained a personal average of $25,000 per month in gross sales in addition to assistant management duties; consistently in top ten percent of earners.
• Trained in professional bicycle fitting procedures through Trek; averaged 3-6 fit sessions per week with customers.
• Merchandised and placed orders weekly for store stock, as well as customer’s special orders for bicycles, components, and accessories.
• Responsible for following up with all customers who placed special orders - calling when products arrived as well as following up in cases where products were backordered/unavailable to figure out alternate solutions.
• Learned to use Keystroke POS register system and Microsoft Office.
• Trained new employees in sales tactics, customer service, and merchandising.

Bicycle Sales and Buyer

Find out detailed information about Marisa Lowey-Ball, Graphic Designer, Outdoor Retailer in Capistrano Beach, CA

Marisa Lowey-Ball: Graphic Designer, Outdoor Retailer in Capistrano Beach, CA

Marisa Lowey-Ball

Emerald Expositions - Outdoor Retailer

Saddleback College

SOURCED collective

Eternity Crossfit

Highway Two

Mike's Bikes

City Bicycle Works

University of California, Santa Cruz

Saddleback College