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District Sales Manager

•	+5% sales increase for 2013 across Southern California territory
•	Work with distributor management to identify and develop strategies for growth
•	Responsible for working with Regional Buyers at Wholefoods and Gelsons on forecasting, pricing, new SKUs, shelf positioning, etc.
•	Lead weekly distributor sales meetings to effectively plan and strategize efforts in market
•	Actively manage annual market budget (T&E, POS, marketing, equipment)
•	Work with distributor sales reps in field to cultivate sales tactics and illy activation
•	Train and develop distributor reps on intricacies of illy brand (history, product, equipment, etc.)
•	Conduct monthly market evaluations to go over opportunities, issues, and key successes
•	Conduct staff trainings to go over specifics of equipment, preparation techniques, and brewing methods 
•	Create, present, and close business proposals for all account acquisitions within territory
•	Responsible for creating and executing marketing programs to build brand awareness and sales

•	Hire, train, and develop six sales representatives calling on National Accounts (grocery and drug)
•	Achieved a +2.6%(25k CEs) sales increase in 2012 across entire A-B portfolio
•	Responsible for ~$30 million territory throughout Los Angeles
•	Lead weekly sales meetings addressing market activity, key initiatives, and team strategies
•	Conduct weekly ride-alongs with sales reps to expand on training, instill best practices, and oversee development 
•	Accountable for ensuring ad/programming and pricing accuracy to Key Account Manager
•	Responsible for planning and strategizing annual marketing plan for all stores within territory
•	Oversee proper merchandising execution in all stores throughout territory by creating and implementing focused market objectives
•	Conduct ride-alongs with Key Account Managers in order to evaluate chain/account development
•	Ensure proper allocation and execution of point-of-sale throughout individual territories/accounts

•	Overall sales volume increase of +9% in 2010 and +11.2% in 2011
•	Overall increase on package distribution: +57% in 2010 and +6% in 2011
•	Overall increase on draft beer distribution: +170% in 2010 and +140% in 2011
•	Manage Southern California distributor sales across all channels to increase volume, distribution, and brand awareness
•	Forecast annual distributor projections on all packages in relation to company annual goals
•	Create and execute marketing programs to create brand awareness in key accounts
•	Responsible for creating and implementing distributor incentive programs through Southern California distributor networks
•	Manage annual budget (T&E, POS, marketing, etc.) for market initiatives 
•	Conduct weekly ride-alongs with distributor sales force to enhance local presence in all respective channels
•	Oversee annual distributor allocation of point-of-sale materials and quarterly marketing pieces

District Manager

•	Manage sales, new distribution, and marketing efforts across 30 National Accounts (grocery and drug)
•	Responsible for selling in and merchandising floor displays to support monthly/national plans
•	Work directly with store management to better align brands and store level initiatives
•	Work with Gallo supplier teams to enhance presence of new brands in market (New Amsterdam, Trader Vics, Phillips)
•	Gallo Wine Co. Sales Training Program Graduate

Sales Rep

Find out detailed information about Ryan Gwizdala, District Sales Manager in Redondo Beach, CA

Ryan Gwizdala: District Sales Manager in Redondo Beach, CA

Ryan Gwizdala

illy caffe North America

Anheuser-Busch

SAPPORO / UNIBROUE

Gallo Wine Company

California State University-Long Beach