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Marketing & Creative Consultant

Innovative, self-motivated, creative, and detail-oriented team  leader with a hands on attitude and willingness to go  above and beyond. More 15 years of global apparel experience managing, developing, and delivering award-winning apparel programs.

Provide design, marketing, & merchandising functions as an outside resource.
Design apparel, products, and graphics.
Create detailed specification packages and manage product development process.
Develop websites, social media strategies, and effective brand building strategies.
Creation of marketing materials, sales tools, & trade show materials.
Provide in depth strategic marketing plans through market research, competitive analysis, and customer engagement.

?	Managed, built, and led the creative team responsible for all aspects of product development, design, marketing, and merchandising.
?	Executed design concepts from sketch through market to achieve costs which meet target wholesale and gross margin targets for large national accounts as well as in house CPG product lines. (i.e Burger King, Kmart, UPS).
?	Authored quarterly goals, developed strategies, and led implementation for all creative divisions to ensure flawless execution and achievement of divisional goals.
?	Led the development and cross-functional area implementation of a new strategic ecommerce platform to build equity in the marketplace and drive profitable growth.

Director of Marketing & Creative Projects

Clipper Direct at www.ClipperDirect.com is an online foodservice supply store specifically tailored for independent restaurants and small chains. Clipper Direct offers tremendous savings by focusing on the items most needed for foodservice operations of this size including a complete lineup of cookware, storage, dining room, fryer, service and menu supplies alongside kitchen apparel, disposable items and other foodservice accessories.

It all comes from Clipper Corporation, the award-winning designer and manufacturer of foodservice supplies and uniforms for market-leading brands such as Burger King, Denny’s, Olive Garden, Red Lobster, Chili’s, and Jack in the Box. Clipper Direct provides supplies created for the demands and budgets of high-volume global kitchens directly to restaurant upstarts.

Senior Project Manager

Senior Product Developer
?	Lead the development of technical apparel for key brands within the power sports industry (i.e Honda, Harley Davidson, and Yamaha).
?	Created, distributed, and maintained all information for all sku’s encompassing line sheets, specification packs, testing, lab dips, and samples.
?	Analyzed needs of the customer and competitive brands to aid in product line decisions.
?	Coordinated with client, design team, sales and logistics to meet department needs.

Product Development Specialist

Created all specification packs and managed their distribution.
Researched, resourced and developed all silhouette trends color stories, fabric selections, and graphics.
Managed all aspects of sample production and distribution.
Supervised and approved all print and catalogs prior to print.
Developed product for specialty chain accounts (i.e. Pacific Sunwear, Tilly’s, Parisian).

Brand Manager

Find out detailed information about Melissa Zellner, Marketing & Creative Consultant in Orange, CA

Melissa Zellner: Marketing & Creative Consultant in Orange, CA

Melissa Zellner: Marketing & Creative Consultant in Orange, CA

Melissa Zellner

Orange Curtain Co.

Clipper Corporation

ClipperDirect

Fairchild Sports USA, Inc.

Third Rail USA

University of California, Davis

University of California, Davis