Lifestyle

Skate

Surf

Dance

Snowboarding

Volunteering

Skateboarding

Surfing

Food

The beach

Crossfit

Horses

Being active

Operations Coordinator | Coach

I am a creative who whole-heartedly believes those who follow their passion, thrive.

I am passionate about creating compelling stories through copy writing, content marketing, and blogging. I believe serving others yields the greatest rewards.

My gift is my ability to use words to capture feelings. I love writing about living a healthy lifestyle from the inside out. I have developed a strong background in the CrossFit and Action Sports industries and enjoy working within them because of the communities they create.

My purpose is to serve and inspire people through writing content about people who are passionate about what they do. My intention is to build my life around that.

I dream big and live a life of gratitude.

- Supported the Los Angeles Program Manager and HQ team
- Created content for the STOKED Los Angeles social media channels
- Wrote blog content to engage supporters
- Ran summer programming including surf and swim
- Executed a student led project in collaboration with Mountain Dew
- Coached two after school cohorts in Marketing, Branding, and STOKED Core Values

Offering freelance content writing, social media copy, blogging, copy writing and event support.

Owner

Lead all aspects of marketing including content, email, social media, and events.

Content Creator/Event Coordinator

Mentored high school students through Action Sports.

Coach

-Troubleshoot and repair iPhones, iPads, and iPods
-Facilitate personal training sessions on Apple devices
-Preform data migrations and RAM upgrades
-Manage an appointment queue
-Schedule appointments for walk-in customers
-Build rapport with customers

Previously:
-Sold Apple devices
-Facilitated workshops on Apple software and devices
-Taught and maintained visual standards

Family Room Specialist

Contracted position for support with the Wings for Life World Run

-Fielded inquires via www.wingsforlifeworldrun.com
-Spread awareness for the world wide event
-Acted as a liaison between Red Bull HQ and each of the US location teams
-Gathered quotes for travel and expenses

Special Events Coordinator

-Sampled Omni Freeze ZERO technology to 3000+ consumers at the X Games
-Educated consumers about the Columbia Sportswear brand

Brand Ambassador

We live and breathe Experiential Marketing. 

BeCore is a collection of curious minds driven to create and develop compelling experiences. We conceive and design engagements that spark interest and influence behavior. We strategize, we plan, we execute. We sweat details.

From the nuance of timing and technology to the nuts and bolts of publicity and promotion, our craft focuses on manifesting brand experiences that resonate with audiences and reverberate across media channels.

Our commitment, consistency, and logistical excellence set us apart. 
Our energy, experience, and understanding make us singular. 
Our competence across the board is core.

Recent Honors: 
• 2013 Summit Creative Award / Experiential Marketing Gold / Pima Air & Space Museum with BBDOSF
• 2013 Summit Creative Award / Experiential Marketing Bronze / Nike Chosen Tour (Winter)
• 2013 Summit Creative Award / Sales Presentation Silver / Columbia Editors' Conference
• 2012 Cannes Lion Award Winner- Gold & Silver / Pima Air & Space Museum with BBDOSF
• 2012 Ex Award / Best Multi Venue Consumer Event / Nike Chosen Tour (Summer)
• 2012 Summit Creative Award / Gold Green Marketing Barefoot Wine and Surfruder Foundation
• 2011 Summit International Award / Experiential Marketing Innovator / Nike Chosen Tour (Summer)
• Named a Promo 100 Agency 
• Named to the 2012 Inc. 500I5000 List
• Named one of LA Business Journal's 2012 Top 100 Fastest Growing Privately Owned Companies

-Supported design department in editing event recap books and other projects as needed
-Researched new business opportunities
-Gathered metrics from events
-Produced interview questions for the agency’s blog
-Assisted with event budgets
-Contributed to social media channels including Twitter and Facebook
-Supported producers throughout the production of events for clients such as Red Bull, Nike, and Columbia Sportswear

New Business Intern

-Welcomed industry professionals 
-Assisted with overall flow of the event
-Other tasks as given

Volunteer

-Assisted with sampling Red Bull Editions at the US Open of Surfing
-Engaged consumers while in the Red Bull HUB

-Sampled Omni Freeze ZERO material to consumers on the Santa Monica Pier
-Educated consumers about the Columbia Sportswear brand

-Researched industry professionals and wrote online interviews/profiles
-Attended and accommodated guests at events for Group Y

Editorial Intern

Find out detailed information about Katie Ferraro, Operations Coordinator | Coach in Los Angeles, CA

Katie Ferraro: Operations Coordinator | Coach in Los Angeles, CA

Katie Ferraro

Stoked Mentoring

Ferraro Creative

Malakye.com

Stoked Mentoring Inc. (STOKED)

Apple Retail

Red Bull

Columbia Sportswear

BeCore

Group Y

Red Bull North America, Inc.

Columbia Sportswear

Group Y

Grand Valley State University