Lifestyle

Outdoor

Snow

Customer Sales Specialist

Interested in relocating to the Pacific Northwest, preferably the Seattle area (would also consider CO).
Marketing and advertising professional with 16 years experience in marketing plan development for national, regional and locally-based clients. Love to brainstorm creatively & strategically and have an increasing interest in a copy writing communication focus. Always valuing the power of words - whether written or verbal - I will be an asset in any marketing campaign. Outside of the office, I appreciate the outdoors, my pup and good coffee. 

Specialties: 
Digital, broadcast, outdoor & print media;
Copy/Content writing; 
Script writing;
Marketing plan research & development;
Media planning & placement;
Business performance analysis;
Strategic analysis & insights;
Branding & creative concepts; 
Corporate sports sponsorships;
Fundraising;
Meeting presentation, planning & logistics;
Direct mail communication;
Detailed & Analytical;
Excellent communication skills;
MS Word, Excel, PowerPoint, Adobe, Final Draft, Mac OS, writing & photo software.

In an effort to expand my knowledge of the Outdoor Industry, I joined REI to combine my 15 years of marketing experience with my passion for the outdoors and outdoor gear. In this role, my efforts are focused on becoming an expert in the outdoor customer experience and contributing to REI's success as the go-to place for all things outdoor adventure-related. In my ultimate pursuit of a marketing position, spending time on the frontline with the equipment and the customers - from the weekend camper to the avid adventurer - is equipping me with first hand demographic data.

Nominated for Anderson Award – REI’s highest honor awarded to employees who, in the eyes of their fellow employees, live REI’s core values and embody the REI co-op spirit.

Account management of 3 agency nonprofit Rescue Mission clients. My primary responsibilities were creating an executable strategy via digital and direct mail fundraising campaigns. Provided client services leadership for Workflow, Creative, Digital Marketing and Analytics & Insight to coordinate agency efforts on behalf of Rescue Mission clients. Management of internal creative meetings, ensuring client-approved strategies were understood and well executed. Developed strong working relationships with client and internal agency team via clear communication and fostering a respectful, team-based atmosphere.

Account Executive

Co-manage overall marketing plan for Taco Bell franchise and company business in 10 Western U.S. markets. This includes execution of overall marketing plan via broadcast and print media; online; direct mail; corporate & sports sponsorships; outdoor; branding; value added and other opportunities.  I'm responsible for $6.7 million annual marketing budget. I've coordinated  charity fundraisers on behalf of Taco Bell that have raised over $700,000 for Children’s Hospital in Fresno, CA; CASA in ID Falls-Pocatello, ID and JDRF in Salt Lake City, UT.

Senior Account Executive

Co-managed Taco Bell local franchise and company associations in 5 Southeastern U.S. markets. This consisted of all aspects of the overall marketing plan at the local level via broadcast media; print; direct mail; corporate and sports sponsorships; branding; value added; quarterly and yearly planning meeting presentations; budgets and financial management. I was responsible for $4.5 million annual marketing budget. Oversaw “Bells For Kids” fundraiser for Boys & Girls Clubs of Nashville, which was also integrated into the Nashville Predators sponsorship.

Find out detailed information about Stephen Todoro, Customer Sales Specialist in Maple Valley, WA

Stephen Todoro: Customer Sales Specialist in Maple Valley, WA

Stephen Todoro

REI Co-Op

Masterworks

Paul McDougal Marketing

JA Integrated Thinking

Berklee College Of Music

Evangel University

Suffolk Community College