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Client Development Specialist

Throughout my professional experience, I've created my own path as the "idea generator," "creative thinker," and "initiator" on everything I've been apart of. With my sales and marketing experience, I've had the opportunity to bring big projects to life with successful results. I thrive in fast pace environments and bring a different approach to each opportunity.

Strategic development of creative presentations

Assist in building custom solutions for new and existing clients

Design proposals to align with prospect's messaging and go-to-market goals

Collaborate to build new sales tools that are compelling and out of the box

Track and manage team deliverables

Online Marketing
•Create and execute marketing programs & campaigns to get specific targeted prospects to respond in support of sales efforts
•Support brand awareness and thought leadership through activities such as: webinars, blogs, press releases, industry articles and other premium content. 
•Reach target audiences in order to impact sales: direct mailers, email blasts, print, online ads, website content, tradeshow/events, social media
•Continuously optimize website & supporting elements – increase traffic, conversion, experience and functionality to drive sales 
•Work closely with key stakeholders (leadership, Marketing, IT, outside partners) to drive realization of website improvement priorities
•Internal expert in online trends & technologies, social media, competition, best practices and consumer experience

Social Media & Customer Service
•Manage email/phone customer service inquiries through on a daily bases 
•Improve upon the current social media presence, create and deploy social media & email blast contests

Marketing & Sales Strategies
•Identify audiences and create marketing & sales strategies to target to them 
•Propose new online marketing strategies, tactics & improvements to support and drive online sales
•Update the Marketing Plan to reflect the current and on-going strategies and business objectives

Analytics
•Manage regular reporting and tracking, and report metrics appropriately and flagging issues for internal stakeholders 
•Analyze and report program performance; provide recommendations and results for improvement
•Prepare business analysis and reporting using Google Analytics and other software tools

Content Development
•Build relevant and impactful training courses for target audience and brand
•Analyze and extract content from field surveys and associate feedback

Project Management
•Identify the appropriate Project Management tool and create a strategic foundation
•Create and manage systems to build cohesive communication

Online Marketing Specialist

•Built a brand from the ground up for a new innovative company. From logo, color scheme,marketing collateral, video presentation, social media presence, and community awareness.

•Executed the event management and created sponsorship programs, supported all efforts of marketing, PR, advertising, investor relations, and social media.

•Lead coordinator for production team. Managed logistics, finance, research, and implemented successful tactical methods in completing the project.

•Assisted in the launch of our sub-division company.

•Strong ability in multi-tasking and adapting to new priorities and company direction.

Marketing and Sales Coordinator

•Assisted in the buying decisions for the store, brought in new lines which increased clientele. 

•Carried out important visual merchandising for the entire store and window displays.

•Lead trainer and coaching manager for the sales associates and new management hires.

•In charge of Community marketing affiliations.

•Fit specialist and product knowledge expert along with top sales.

•Excellent time management skills and efficiently conducted all operations needed.

Store Manager

•Assisted in the design and perfection of new shoe prototypes, refining color combinations, fit, and materials used.

•Creative director for the development of an interactive web page.

•Modeled at trade shows and was a representative of the company at important venues.

•Assistant to the West Coast sales representative, and worked directly within the manufacturing process.

Administrative Assistant

Find out detailed information about Heather Skasick, Client Development Specialist in Long Beach, CA

Heather Skasick: Client Development Specialist in Long Beach, CA

Heather Skasick

BDS Marketing

BDS Marketing

Unique Solutions Design

Diane's Beachwear

Dezario Shoe Company

California State University-Long Beach