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Regional Marketing Coordinator

Seeking a company where my professional sales and marketing experience can help achieve business goals and growth targets. Experience at the local and national level has sharpened my ability to develop sales and marketing plans, while a keen eye for salient details has led to successful analysis of market trends and report collaborations. In roles as both team leader and member, I have successfully built rapport amongst diverse groups and focused teams on meeting and exceeding goals. Having worked for Fortune 500 and smaller companies, I have a very diverse background and knowledge of working in different environments. My core competencies and unique strengths include:

•	Account Management	•	CRM Software & Web Content
•	Local and National Marketing	•	Social Media Campaigns & Calendars
•	Search Engine Optimization	•	Industry Trend Analysis
•	Digital Marketing	•	Leadership / Relationship Building


•	Reviewed upcoming media schedules and planned digital marketing campaigns accordingly.
•	Proofed all advertising and copy including eblasts, online banner ads and print collateral.
•	Assisted with research opportunities and offered ideas based off best practices and trends.
•	Provided support to four regional territories and fielded all marketing and sales requests.
•	Co-directed weekly marketing calls with the Marketing Director and Marketing Manager.

•	Oversaw and approved all local and national brand advertising web content in order to meet the “go-live” deadline for the advertising copy and photos to be published on the site.
•	Optimized up to nine home professional profiles every day, which included SEO, analytics, optimizing profile exposure, photo updates/uploads and sales support.
•	Provided support and feedback on test campaigns, site updates and new interactive site features to the Industry Marketing and Engineering teams.
•	Provided real time recommendations on sales campaigns based off industry trends and SEO analytics. 
•	Built monthly strategic account performance reports. 
•	Assisted national sales manager by providing marketing support on strategic sales calls.
•	Reported to engineering team on the status of test group behavior.
•	Managed the Houzz review queue and screened both client and professional reviews.



Marketing Specialist

• Managed technology training and web site set up for 300+ Real Estate agents.
• Acted as a sales and marketing consultant for new and experienced agents.
• Recruited top-level agents
• Assembled monthly training and events calendar.
•	Negotiated sales and lease terms and arranged contracts.
•	Developed efficient marketing plans for listings.
•	Managed social media sites including video and website content.
•	Compared recent property sales to current holdings to ensure competitive market price.
•	Personally worked with lenders, home inspectors, pest control operators, escrow companies, etc. to ensure that all terms and conditions of purchase agreement were met before closing.


Sales and Marketing Consultant

•	Organized all internal and external events at Angel stadium.
•	Directed TV, radio and print marketing promotional spots for all sponsors.
•	Coordinated celebrity, anthem singer and first pitch hospitality needs.
•	Managed the Strike Force entertainment squad consisting of 12 girls.


Entertainment Coordinator

• Promoted community relations, fan development and sponsor events.
• Supported on-ice and in-game promotions including give-a-ways during games.

Power Players

• Fan involvement during home games by presenting and supporting various                       promotions and prize opportunities
• Appeared at various charity events, golf tournaments, school visits and media promotions
• Served as an ambassador for the organization

Strike Force

•	Managed technology training and website set up for 500+ real estate agents.
•	Assembled monthly training and events calendar.
•	Organized regional and local training classes and social events.
	


Business Development

Find out detailed information about Trina Egertson, Regional Marketing Coordinator in Mission Viejo, CA

Trina Egertson: Regional Marketing Coordinator in Mission Viejo, CA

Trina Egertson

Lennar

Houzz

Keller Williams

Angels Baseball

Anaheim Ducks Hockey

Angels Baseball

Keller Williams

California State University, Fullerton