Fashion

Lifestyle

Music

Streetwear

Yoga

Health & Fitness

Reading

Hiking

Traveling

Beach

Music festivals

Hot yoga

New restaurants

• Assisted with creating commercial visual displays to increase productivity
• Developed great relationships to grow personal sales – 24% of total sales
• Reached and exceed sales goals – 35% above plan at $560,000
• Provided monthly recaps about trade, trends, and KPI’s for the business of Ferragamo

Ferragamo Handbag Specialist

•	Building and maintaining media and influencer lists
•	Assisting with research and development of press strategies
•	Sample tracking
•	Drafting and editing press materials
•	Data entry and creating spreadsheets with excel

PR Intern

•	Achieved a 5% lift from LY to become a $1 Million concession
•	Maintained exceptional relationships with clients by making weekly appointments
•	Provided weekly sales recaps and analysis for improvements about market trends and KPI’s
•	Created action plans to maximize opportunities and minimize risks
•	Processed shipments, send out recalls, and organized stock room for efficiency
•	Merchandised the floor biweekly to keep it fresh and commercial

Floor Manager

•	Achieved top seller in department
•	Built strong relationships with clients
•	Planned commercial displays to entice and appeal to customers
•	Acquired basic knowledge of processing shipments

Stylist

•	Enlightened customers on the vast benefits of Bikram Yoga
•	Oversaw daily operations and monitored daily log-ins of accounts
•	Assisted with merchandising and marketing
•	Created an EOD reports with excel – productivity and new enrollments

Administrative Assistant 

•	Top seller in Topshop
•	Sold $90,000 of apparel merchandise in December
•	Recommend, selected, and helped locate merchandise based on customer needs and desires
•	Styled customers from everyday wear to events like the CMA’s
•	Created a fun and inviting environment to shop in

•	Trend specialist and knowledgeable in designer jewelry
•	Had the highest increase for trend jewelry in CA
•	Rewarded twice for exceptional customer service
•	Merchandised and assisted in floor schematics

Sales Representative

•	Helped reach $2 Million goal in the watch department
•	Reached and surpassed sales goals
•	Maintained relationships with customers
•	Assisted in visual displays for each bay
•	Acquired basic knowledge of retail operations

Find out detailed information about Ralph Varela,  in Santa Ana, CA

Ralph Varela: in Santa Ana, CA

Ralph Varela

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California State University Long Beach