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Associate Director, Marketing

Content Marketing expert with a deep commitment to user experience, web/ product management and tradition campaigns to ensure an even balance on owned, earned and paid marketing. 



Lead digital & content strategy and manage execution with a team of 6 year round staff and ~50 seasonal staff during Sundance Film Festival. 

- Product Manage the design and development of Sundance.org with design and development team from Pivotal Labs. 
- Produce  video, written and photo content 
- Execute robust marketing campaigns for Public Programs: Sundance Film Festival, Sundance London and Sundance NEXT FEST
-  Fulfill content requirements for brands, government and foundation supporters
-  Ensure documentation of Institute year round events for Institute Archives

Achievements include:
-  49 Meet the Artist videos garnering 714,175+ Unique views.
- Increase website traffic by 4 times from 2013 to 2014
- 1000% Increase in YouTube/sff video viewership from 2013 to 2014
- 400% Increase in engagement of written content

Please find links and examples of work below.

As the Head of Marketing & Content at Livestream I oversee owned, earned & bought marketing, with a team of 7.

Achievements includes 70-100 press hits per month, industry awards, and regular product launches along with executive speaking programs. Media and Trade show campaigns to meet hardware, software and services sales goals. Building and engaging over 5.5 million social followers, along with curating and growing livestream.com which gets over 35 million unique visitors/month.

Head of Marketing and Content

Helping film executives and enthusiasts stay in the know with a daily executive memo digesting the day's film news.

While working in the film industry I created film news briefs as a way to easily disseminate the news to industry professionals. It grew in size and sold to Studio System.

Founder

Worked with a group of brands, icons and start ups building and executing marketing strategies to achieve their individual goals.

Digital & Social Media Strategist

ArtBattles is creating a forum for artists to paint in front of a live audience in a setting that combines the sense of urgency found in graffiti with fine art technique.

I offered pro-bono services to ArtBattles to help build their website, artbattles.com, improve online communication strategy, and market their events in NYC. While working with ArtBattle I secured feature stories in the NY Post, presented sold out events at the best venues in NYC and helped build a touring program in Europe.

Marketing and Outreach

In my role as Director of Digital Strategy at RJW Collective (Now called JWalk) I built and executed marketing campaigns connecting physical activations to digital destinations for brands including Lacoste, Soul Cycle, Gramercy Park Hotel, Kerri Glassman Nutrition, David Yurman Bridal, DeLeon Tequila and Moonshine Whiskey. In addition, I pitched and secured new business including Lacoste, Soul Cycle amongst others.

Director of Digital Strategy

Established offices in Moscow, London, Dubai, Seoul and Miami, through strategic partnerships with small-localized marketing teams. Coordinated marketing programs for global outreach across Europe, the Middle East and Asia. Oversaw a team of local marketing ambassadors in international city who present property investments to foreign wealth, private wealth management teams and end users. 

In this role I also lead a team of analysts whose task is to present each property offering as a viable investment in the global market, while identifying and securing exclusive international marketing rights of residential estates to foreign wealth, each property with an appraised value over $15 Million.

Director of Business Development & Marketing

Analyst  Business Development/ Film Development & Production

Find out detailed information about Jessica Kantor, Associate Director, Marketing in Santa Monica, CA

Jessica Kantor: Associate Director, Marketing in Santa Monica, CA

Jessica Kantor

Sundance Institute

Livestream

FilmNewsBriefs

Freelance Consultant

ArtBattles

RJW Collective

D.E. Worldwide Consulting LLC

The Weinstein Company

New York University