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I'm proud to be an award-winning customer-focused sales executive with  proven success in a variety of industries. I develop a comprehensive knowledge of products, competitors, & markets to guide strategy and exceed sales goals. 

Champion all aspects of sales, business development, relationship building, & revenue generation. Proven leadership of service teams to produce long-term partnerships with sustainable revenue growth for Fortune 500 Companies. 



Evaluated client requirements and delivered strategic solutions in niche specialty markets. Oversaw sales, account management, business development, assortment plan proposals, sales projections, sales training, and goals.

Cultivated new business, generating 94% growth totaling over $1.5M in additional revenue and retaining long-term relationships with active specialty retail accounts in CA, AZ, and NV territories.

Propelled territory growth in footwear and equipment categories through strategic sales planning, analyzing client vision, and direction resulting in a combined 48% revenue increase.

Organized and conducted product presentations for sales associates, pinpointing technical benefits of apparel, footwear, and equipment resulting in improved product knowledge and sales opportunities.
 


Account Sales Manager

Developed consistent growth in key West Coast territory covering CA and AZ. Demonstrated sales, marketing, and service excellence to generate profitable results and surpass goal targets.

Triggered YoY sales volume and growth with $500K/year increase in sales for over 100+ independent specialty accounts by activating strategic “Go to Market” plans incorporating needs analysis, suggested product assortments, negotiations, and close.

Drove closing ratio from 25% to 50% and secured business relationships with nationwide distribution, demonstrating tenacity to penetrate new markets, capture market share, and accelerate revenue.

Achieved annual sales budget by analyzing market trends and competitor data to implement sales growth plans. Developed accounts focusing on merchandise variety and product flow.
 


Strategic Account Sales Manager

Leveraged strengths in analytics, leadership, and creative problem solving to spearhead a $10M account base. Identified new opportunities, expanded customer base, deepened existing relationships, and satisfied corporate objectives. 

Spearheaded key account growth in Western US while expanding account revenue by nearly $2M by managing extended sales cycle, delivering competitive rates and expediting response time.

Trained, mentored, and motivated sales team, increasing sales by 15% by leveraging integrated cross-functional retail marketing, design and merchandising teams to implement a process-focused sales strategy, budget, decision, fulfillment and post-sell. 

Led 8 “Grand Opening” events throughout expansion plan, resulting in a 69% increase in total location sales.


Key Account Sales Manager

Managed a two million dollar account base that included all key accounts in Southern California through quarterly product presentations, business planning with focus on growth, flow, turn and profitability. 

Exceeded sales goals by 77% , which accounted for 30% growth in total domestic footwear business totaling $2.1M in revenue. 

Received Top Sales award for FY05. 

Managed and developed launch of PONY Snoop Dog footwear collection through in-store and promotional events resulting in 25% additional growth to account base.

 

Senior Account Manager

Award-winning sales leader, growing account base to $14M focusing on flow, turn and profitability.

Ranked among top-5 sales managers, collectively exceeding sales targets by 25%, won: “Nike Account Sales Award.”

Accomplished ~400% account base increase over a 3-year plan quota, garnering “Nike Specialty Sales Award” focused on exceptional account growth, accurate forecast planning, and successful seasonal brand initiatives. 

Magnified largest regional business accounts by 15% YoY by overhauling assortment planning and brand initiatives. 

Find out detailed information about Thomas DeMarco,  in San Marcos, CA

Thomas DeMarco: in San Marcos, CA

Thomas DeMarco

The North Face

SEAVESS, INC

Converse U.S.

Pony International LLC

Nike, Inc.

University of Texas