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Event Manager/Brand Ambassador

Innovative and creative  marketing/business/public  relations professional offering six  years experience. Team player  with proven ability to manage  client and consumer  relationships. Strong  communication and interpersonal  skills with a variety of social  media knowledge.

-Report to Senior Account Executive with responsibility for pre/post event procedures, event recaps and company dashboard updates.

-Managed a small team of employees for various events generating brand awareness for Scion and the free event space known as theSlate.

-Use my skills and abilities to help build positive brand image for a marketing agency that creates unique branding experiences.

-Manage the social media marketing strategy for Hillcrest Ski and Sports; focusing on Facebook, Twitter, Instagram, Yelp, and Foursquare.

-Execution of all social media activities (i.e. sharing, tweeting, engaging, liking, and increasing social reach.

-Communicating in a professional, but unique social media voice for each client and consumer.

-Creating social media campaigns and calls-to-action with the focus of driving target buyers to the store and generating leads.

Social Media Marketing Manager

-Manage a team of 25 individuals during the 31st annual Steve Prefontaine Classic at legendary Hayward field.

-Coordinate with onsite contacts while simultaneously assigning team members their tasks for event activation days, monitor check in/out times, and attain necessary photography and video for event recap purposes.   

-Assist with product and premium give aways, monitor product quantities and make necessary shifts in  staff positions to attain the highest exposure for the Nike brand.

-Engage with athletes and consumers a like to make sure that the Nike brand message is being accurately represented across all levels of event activation.

Event Manager

-Lead a team of 10+ brand ambassadors while actively promoting Windows 8 and the Surface 2 tablet at Providence park for a Portland Timbers game.

-Build relationships with consumers and educate them about the benefits of the Surface 2 tablet while distributing premiums, trouble shooting technical issues with the devices and collecting necessary event recap data. 

-Report to account executive concerning event goals, tasks and procedures.

Team Lead

-In less than a 24 hour period become well educated on Roxul Insulating products and carry out in-store product demonstrations to educate staff and consumers about the many benefits of Roxul.

-Schedule appointments with various stores and choosing the best locations to set up demonstration based on high foot traffic, relativity to home improvement section and easily seen. 

-Manage all event assets, product demonstration materials, infield demonstration data collection forms, photography, inventory checks and restocking, time sheets and on site meetings with the client.

-Educate up to 20+ people at a time during demonstration and product knowledge meetings.

Product Specialist

Marketing Manager

-Promote Microsoft/Windows Surface RT Tablet and the touch screen HP Spectre Ultrabook along with the Windows 8.1 platform at the University of Oregon.

-Coordinate shipping and receiving, training, event set up, employee time sheets, data capture, event photography and overall managerial responsibilities.

-Use troubleshooting and quick learning skills to solve technical issues with software and electronic devices during event activation.

-Use gorilla marketing tactics to successfully infiltrate target markets.

Tour Brand Manager

During the duration of the class teams of 6 individuals were assigned a client to work with outside of the University of Oregon. For this assignment I held the position of team lead.

-Create a comprehensive Social Media Marketing plan for the Eugene Airport who was partnering with the Make-A-Wish foundation and Allegiant Airlines for a charity event.

-Goals of the plan
    -Gain awareness for the Eugene Airport
    -Increase media presence with strategic marketing tactics
    -Inform publics of Eugene Airports CSR efforts 
    -Increase airport traffic
    
The final plan included a SWOT and RACE analysis with a variety of suggested social media and traditional media platforms to use. We also included a WOMM piece and various suggestions for grass roots marketing efforts.

From idea to final piece were rock solid, gave an impressive presentation and received a noteworthy assessment.

Group Leader (Strategic Business)

-Coordinated the creation of the non profit event "Rider Down Benefit" managing a team of 10+ individuals that generated nearly $7,000 in a 4hr period.

-Reported to senior account executive concerning daily tasks, structure of accounts, client contacts and field teams.

-Contributed to overall company social media efforts and blog posts.

-Organize assets, promotional materials, and logos while carrying out opening and closing duties for the event space.

Summer Intern 2012

Market a brand or service on behalf of a business or organization.
Ability to quickly process information and market to publics.
Create hype about an event, product, or promotion through media efforts and face to face field marketing

Brand Ambassador/Lead Brand Ambassador

Answer office phones and transfer clients to appropriate staff member.
Maintain office filing, storage systems and over all office maintenance.
Perform work related errands as requested such as going to the post office and bank
Navigate through company dashboard website and collect client payments.

Office Assistant

Find out detailed information about Kc Vaughn, Event Manager/Brand Ambassador in Boring, OR

Kc Vaughn: Event Manager/Brand Ambassador in Boring, OR

Kc Vaughn

Department Zero

Hillcrest Ski and Sports

(Nike) The Hype Agency

Pepper Event Talent & Staffing

ROXUL Inc.

Hillcrest Ski and Sports

Encore Nationwide (Client-Microsoft/Windows)

University of Oregon

Department Zero

The HYPE! Agency

Farmers Insurance

Concordia University Portland

University of Oregon