Lifestyle

Outdoor

Snow

President

A little about me:

"Ideology: I like to think of myself as an athlete and sports enthusiast who enjoys all types of activities, sports, and challenges. While playing sports I have concluded that nothing is impossible, with the right attitude, strategies, tactics, and goals in mind one can overcome any obstacle in life. You can say Marketing is similar, six years ago no one acknowledged Apple Inc. as a strong contender in the marketplace, but Steve Jobs had the right attitude in mind, positivity, and visualized his goal; hence, Apple Inc. has captured a large market share since."

You can also check my LinkedIn profile and see all my endorsements (www.linkedin.com/pub/luis-herrera/15/874/8b5/).

UNITED MEDIA TEAM, LLC is an Digital Marketing company located in Long Beach, CA. Our proprietary technology is the key to your success!

* Email marketing through proprietary program and other third party ESP's, setup campaigns and offers on a weekly basis while analyzing daily stats to enhance campaigns to attain higher open-rates, click-through-rates,  and reducing unsubscribes to be complaint with the 2003 CAN-Spam Act
* Creating new content weekly to refocus efforts on various segments
* Account management responsibilities, segmentation analysis, and business development
* Effectively help clients reach higher direct response results through marketing efforts using quick reports to analyze their strongest verticals 
* Strong team player and will go the extra mile to swiftly achieve goals and deadlines
* Invoice and send payments to clients on the 15th of every month, and constantly speak to them on a daily basis to continue developing a strong and professional relationship 
* Attend nationwide industry conferences from Email Marketing, Lead Generation (LeadsCon), website Optimization, and many more conferences to stay on top of new marketing advances and bring in new clientele
* Use social media to attain new clients and continue to expand my professional network

World's best plate loaded Home Gym. Powertecfitness.com provides high quality Gym Equipment.

* Successfully analyzed Target Market via primary and secondary research online, then identified proper online mediums to further reach target market 
* Effectively ran search engine optimization campaigns and further met with Chief Executive Officer biweekly for a two hour conference to measure and benchmark marketing campaigns
* Utilize social media strategies and tactics to ease communication amongst consumer and Powertec
* Identified best method to use keywords and other niche opportunities by executing a thorough competitive and swot analysis
* Momentarily using two social media sites, Facebook and Twitter (www.facebook.com/powertecfitness), will start implementing other social sites into the marketing plan (Pinterest, Google+, and Youtube)
* Use online tools to syndicate and track links using google url tracking, google analytics, and third party software such a Hoot Suite and Social Sprout

SEO Freelancer

Team Effort Network (T.E.N) is your one in a lifetime opportunity to get Healthier & Wealthier! 10 Health Supplement, unique, micro-fine, high absorption, mist Spray T.E.N Products (e.g. Vitamin D3 spray, Vitamin B12 spray, Slimming spray, Sleep spray) which can pay for itself w T.E.N superior Compensation Plan.

* Successfully created and launched website to target the Health vertical
* Maintain websites functionality and dynamics to synchronize all marketing efforts into one integrated marketing campaign
* Create email campaigns using MailChimp to drive traffic and further use internal database to segment target market
* Effectively use Photoshop and Illustrator to create marketing collateral for website and email campaigns
* Benchmark campaigns on a weekly basis and continually retarget consumers
* Implement a CRM software to control shipments, inventory, and payments

Independent Representative

Media Partners Worldwide offers media strategy, creative and buying for direct response radio, TV, print, outdoor and online advertising.

* Purchased media on a weekly basis for accounts ranging from sports,auto, health, investor, and stocks
* Created performance reports for clients on a weekly basis
* Negotiated with vendors to purchase media
* Social Media development, administered Facebook Company Pages and increased Likes
* Creativity in developing marketing copy for Print
* Due to my fast ability to learn and implement skills, I was rewarded several accounts within a few months of my initial start date
* Constantly praised by managers and CEO for my superb communication skills, was continuously in contact with clients and vendors through email and phone

Media Buyer / Junior Account Executive

Advertising agency focusing on the Hispanic market.

* Worked closely with various clients such as CA Milk Processing Board, Fruit of the Loom Collections to define, develop and communicate brand in various mediums such as Print, Digital, and TV
* Effectively analyzed the behavior, geographic, demographic, and psychographic of the target market using secondary research such as Experian Simmons and the Internet
* Ability to swiftly collaborate with team members across different functional departments to effectively and efficiently use the research for advertising campaigns
* Executed detail post analysis report of campaigns, and further forecasted marketing campaigns, all while using SBMS Strata, Microsoft Excel, and Nielson for ratings
* Drove target market consumers to our brands by working with internal resources and external partners, such as outsourcing for rich media development, communicating with vendors, and using Simmons to analyze the target market

Media Buyer Intern

Find out detailed information about Luis Herrera, President in Long Beach, CA

Luis Herrera: President in Long Beach, CA

Luis Herrera

United Media Team, LLC

Powertec Fitness

Team Effort Network

Media Partners Worldwide

Grupo Gallegos Advertising Agency

Cal State Long Beach